| Goods and Services | Design, maintenance, development and updating of computer software; Design, creation, hosting, maintenance of websites for others; Platform as a service (PAAS) featuring computer software platforms for creating, designing, editing, rendering, publishing and managing digital content in the nature of augmented reality (AR), virtual reality (VR) and extended reality (XR) experiences; Software as a service (SAAS) services featuring software for creating, designing, editing, rendering, publishing and managing digital content in the nature of augmented reality (AR), virtual reality (VR) and extended reality (XR) experiences; Providing temporary use of non-downloadable cloud-based software for delivering and streaming AR, VR and XR content and experiences to mobile devices, desktop computers, web browsers, smart glasses, head-mounted displays, wearable devices, digital signage, kiosks and connected devices; Providing subscription-based temporary use of non-downloadable cloud-based software for delivering and streaming AR, VR and XR content and experiences to mobile devices, desktop computers, web browsers, smart glasses, head-mounted displays, wearable devices, digital signage, kiosks and connected devices; Providing temporary use of non-downloadable cloud-based software for connecting, operating, and managing networked physical products, printed materials and physical locations in the internet of things (IoT); Providing temporary use of non-downloadable cloud-based software for linking physical products, printed materials and physical locations to digital content using near field communication (NFC) tags, quick response (QR) codes, radio frequency identification (RFID), barcodes, Bluetooth Low Energy (BLE), geolocation and other machine-readable identifiers; Providing subscription-based temporary use of non-downloadable cloud-based software for linking physical products, printed materials and physical locations to digital content using near field communication (NFC) tags, quick response (QR) codes, radio frequency identification (RFID), barcodes, Bluetooth Low Energy (BLE), geolocation and other machine-readable identifiers; Providing temporary use of non-downloadable cloud-based software for content management, namely ingestion, version control, scheduling, rules-based targeting, A/B testing, dynamic creative optimization and campaign orchestration for AR, VR and XR content; Providing subscription-based temporary use of non-downloadable cloud-based software for content management, namely ingestion, version control, scheduling, rules-based targeting, A/B testing, dynamic creative optimization and campaign orchestration for AR, VR and XR content; Providing temporary use of non-downloadable cloud-based software for database management, product authentication, and serialization of physical products and digital assets; Providing subscription-based temporary use of non-downloadable cloud-based software for database management, product authentication, and serialization of physical products and digital assets; Providing temporary use of non-downloadable cloud-based software for collecting, tracking, measuring and analyzing user interactions with AR, VR and XR experiences and generating dashboards, metrics and reports; Providing subscription-based temporary use of non-downloadable cloud-based software for collecting, tracking, measuring and analyzing user interactions with AR, VR and XR experiences and generating dashboards, metrics and reports; Software as a service (SAAS) services featuring software for collecting, tracking, measuring and analyzing user interactions with AR, VR and XR experiences and generating dashboards, metrics and reports; Software as a service (SAAS) services featuring software using artificial intelligence (AI) for generating, personalizing and optimizing AR, VR and XR content and experiences; Software as a service (SAAS) services featuring software using artificial intelligence (AI) for audience segmentation, recommendation, prediction, and real-time optimization of user journeys within AR, VR and XR experiences; Software as a service (SAAS) services featuring software using artificial intelligence (AI) for aggregating, processing, analyzing and visualizing event-level and interaction-level data related to AR, VR and XR experiences; Providing online, non-downloadable application programming interface (API) software for collecting, verifying, and transmitting information via a blockchain data feed to smart contracts; Application service provider featuring application programming interface (API) software for integrating AR, VR and XR experiences into third-party websites, e-commerce platforms, mobile applications and games; Providing subscription-based temporary use of non-downloadable cloud-based software for connecting, operating and managing networked devices, sensors, products and other physical objects via internet and wireless communication networks; Providing temporary use of non-downloadable cloud-based software for connecting, operating and managing networked devices, sensors, products and other physical objects via internet and wireless communication networks; Providing temporary use of online non-downloadable software development kits (SDKs) |
