| Goods and Services | Design, maintenance, development and updating of computer software; Design, creation, hosting, maintenance of websites for others; Platform as a service (PAAS) featuring computer software platforms for creating, designing, editing, rendering, publishing and managing digital content in the nature of augmented reality (AR), virtual reality (VR) and extended reality (XR) experiences; Software as a service (SAAS) services featuring software for creating, designing, editing, rendering, publishing and managing digital content in the nature of augmented reality (AR), virtual reality (VR) and extended reality (XR) experiences; Providing temporary use of non-downloadable cloud-based software for delivering and streaming augmented reality (AR), virtual reality (VR) and extended reality (XR) content and experiences to mobile devices, desktop computers, web browsers, smart glasses, head-mounted displays, wearable devices, digital signage, kiosks and connected devices; Providing subscription-based temporary use of non-downloadable cloud-based software for delivering and streaming augmented reality (AR), virtual reality (VR) and extended reality (XR) content and experiences to mobile devices, desktop computers, web browsers, smart glasses, head-mounted displays, wearable devices, digital signage, kiosks and connected devices; Providing temporary use of non-downloadable cloud-based software for connecting, operating, and managing networked physical products, printed materials and physical locations in the internet of things (IoT); Providing temporary use of non-downloadable cloud-based software for linking physical products, printed materials and physical locations to digital content using near field communication (NFC) tags, quick response (QR) barcodes, radio frequency identification (RFID) tags, barcodes, wireless low-power personal area network (LPPAN) technology, geolocation data and other machine-readable identifiers embedded in or affixed to apparel, accessories, consumer goods, product packaging, product labels, stickers, printed promotional materials, posters, flyers, brochures, postcards, point-of-sale displays, signage, printed publications and physical locations; Providing subscription-based temporary use of non-downloadable cloud-based software for linking physical products, printed materials and physical locations to digital content using near field communication (NFC) tags, quick response (QR) barcodes, radio frequency identification (RFID) tags, barcodes, wireless low-power personal area network (LPPAN) technology, geolocation data and other machine-readable identifiers embedded in or affixed to apparel, accessories, consumer goods, product packaging, product labels, stickers, printed promotional materials, posters, flyers, brochures, postcards, point-of-sale displays, signage, printed publications and physical locations; Providing temporary use of non-downloadable cloud-based software for content management, namely, ingestion, version control, scheduling, rules-based targeting, A/B testing, dynamic creative optimization and campaign orchestration for augmented reality (AR), virtual reality (VR) and extended reality (XR) content; Providing subscription-based temporary use of non-downloadable cloud-based software for content management, namely, ingestion, version control, scheduling, rules-based targeting, A/B testing, dynamic creative optimization and campaign orchestration for augmented reality (AR), virtual reality (VR) and extended reality (XR) content; Providing temporary use of non-downloadable cloud-based software for database management, product authentication, and serialization of physical products and digital assets; Providing subscription-based temporary use of non-downloadable cloud-based software for database management, product authentication, and serialization of physical products and digital assets; Providing temporary use of non-downloadable cloud-based software for collecting, tracking, measuring and analyzing user interactions with augmented reality (AR), virtual reality (VR) and extended reality (XR) experiences and generating dashboards, metrics and reports; Providing subscription-based temporary use of non-downloadable cloud-based software for collecting, tracking, measuring and analyzing user interactions with augmented reality (AR), virtual reality (VR) and extended reality (XR) experiences and generating dashboards, metrics and reports; Software as a service (SAAS) services featuring software for collecting, tracking, measuring and analyzing user interactions with augmented reality (AR), virtual reality (VR) and extended reality (XR) experiences and generating dashboards, metrics and reports; Software as a service (SAAS) services featuring software using artificial intelligence (AI) for generating, personalizing and optimizing augmented reality (AR), virtual reality (VR) and extended reality (XR) content and experiences; Software as a service (SAAS) services featuring software using artificial intelligence (AI) for audience segmentation, recommendation, prediction, and real-time optimization of user journeys within augmented reality (AR), virtual reality (VR) and extended reality (XR) experiences; Software as a service (SAAS) services featuring software using artificial intelligence (AI) for aggregating, processing, analyzing and visualizing event-level and interaction-level data related to augmented reality (AR), virtual reality (VR) and extended reality (XR) experiences; Providing online, non-downloadable application programming interface (API) software for collecting, verifying, and transmitting information via a blockchain data feed to smart contracts; Application service provider featuring application programming interface (API) software for integrating augmented reality (AR), virtual reality (VR) and extended reality (XR) experiences into third-party websites, e-commerce platforms, mobile applications and games; Providing subscription-based temporary use of non-downloadable cloud-based software for connecting, operating and managing networked devices, sensors, products and other physical objects via internet and wireless communication networks; Providing temporary use of non-downloadable cloud-based software for connecting, operating and managing networked devices, sensors, products and other physical objects via internet and wireless communication networks; Providing temporary use of online non-downloadable software development kits (SDKs) |
