| Serial Number | 75873082 |
| Word Mark | MEDIA SALES EXCELERATOR |
| Filing Date | Thursday, December 16, 1999 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Saturday, August 2, 2008 |
| Registration Number | 2501435 |
| Registration Date | Tuesday, October 30, 2001 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 7, 2001 |
| Disclaimer with Predetermined Text | "MEDIA SALES" |
| Goods and Services | Computer software and instructional manuals offered together as a unit for use in sales and marketing automation in the field of media and newspaper sales and marketing, which interacts with media and newspaper advertisers to enhance sales productivity and customer relations by facilitating the exchange of sales and marketing information, data, and strategies, with sales library modules which provide electronic access to sales and marketing materials, including rate cards, research information, marketing promotions, literature, business forms, and video clips; customer modules which allow instant access to customers' and prospects businesses, contacts, and interactions with the newspaper; to do list modules which give salespeople the ability to manage calendar items and tasks, and electronically connect all departments of newspaper organizations involved in the advertising process, to share and manage action items; comparison modules for competitive media or comparative advertisers analysis both print and broadcast; proposal modules which feature templates to help salespeople automatically create customized letters, proposals, and ad plans; presentation modules which enable salespeople to construct customer-specific presentations from a library of stored slides; consultation modules which take the salesperson and advertiser through a detailed step-by-step consultation process to jointly create a media schedule; rates modules which display and perform complex ad quotes and calculations; management modules which facilitate goal setting, forecasting, and management coaching, and has call reporting and expense reporting capabilities; design modules which display and refine ads for customers in the field, then electronically transmit them to ad designers and/or agencies for completion; scheduler modules which give salespeople the ability to submit media insertion orders electronically; and mapping modules which enable the salesperson and customer to jointly review defined levels of geographic and demographic data, determine appropriate coverage, and complete preprint distribution orders |
| Goods and Services | Computer software design for others and computer consultation services in the nature of media and newspaper sales and marketing and sales force automation |
| Lining/Stippling Statement | The stippling shown in the drawing is a feature of the mark and is not intended to indicate color. |
| Pseudo Mark | MEDIA SALES EXCELERATOR |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Saturday, August 2, 2008 |
| Primary Code | 009 |
| First Use Anywhere Date | Tuesday, December 31, 1996 |
| First Use In Commerce Date | Tuesday, December 31, 1996 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Saturday, August 2, 2008 |
| Primary Code | 042 |
| First Use Anywhere Date | Tuesday, December 31, 1996 |
| First Use In Commerce Date | Tuesday, December 31, 1996 |
| Party Name | THE SOFTAD GROUP, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | MILL VALLEY, CA 94941 |
| Party Name | SoftAd Group, Inc., The |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Mill Valley, CA 94941 |
| Party Name | SoftAd Group, Inc., The |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Mill Valley, CA 94941 |
| Party Name | SoftAd Group, Inc., The |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Mill Valley, CA 94941 |
| Event Date | Event Description |
| Saturday, August 2, 2008 | CANCELLED SEC. 8 (6-YR) |
| Friday, January 12, 2007 | CASE FILE IN TICRS |
| Tuesday, October 30, 2001 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 7, 2001 | PUBLISHED FOR OPPOSITION |
| Wednesday, July 25, 2001 | NOTICE OF PUBLICATION |
| Thursday, January 11, 2001 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, November 13, 2000 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, June 7, 2000 | NON-FINAL ACTION MAILED |
| Thursday, May 4, 2000 | ASSIGNED TO EXAMINER |
| Wednesday, May 3, 2000 | ASSIGNED TO EXAMINER |