MEDIA ADVANTAGE Trademark

Trademark Overview


On Friday, May 19, 2017, a trademark application was filed for MEDIA ADVANTAGE with the United States Patent and Trademark Office. The USPTO has given the MEDIA ADVANTAGE trademark a serial number of 87457446. The federal status of this trademark filing is REGISTERED as of Tuesday, December 17, 2019. This trademark is owned by Information Resources, Inc.. The MEDIA ADVANTAGE trademark is filed in the Computer & Software Services & Scientific Services category with the following description:

Platform as a service (PAAS) featuring computer software platforms for retailers, manufacturers, or other businesses to conduct research, analysis, and/or management of consumer data and/or market intelligence data
media advantage

General Information


Serial Number87457446
Word MarkMEDIA ADVANTAGE
Filing DateFriday, May 19, 2017
Status700 - REGISTERED
Status DateTuesday, December 17, 2019
Registration Number5938483
Registration DateTuesday, December 17, 2019
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 24, 2018

Trademark Statements


NOT AVAILABLE"MEDIA"
Goods and ServicesPlatform as a service (PAAS) featuring computer software platforms for retailers, manufacturers, or other businesses to conduct research, analysis, and/or management of consumer data and/or market intelligence data

Classification Information


International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, May 25, 2017
Primary Code042
First Use Anywhere DateSunday, November 30, 2014
First Use In Commerce DateSunday, November 30, 2014

Trademark Owner History


Party NameCIRCANA, LLC
Party Type32 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressCHICAGO, IL 60601

Party NameCIRCANA, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressCHICAGO, IL 60601

Party NameInformation Resources, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressChicago, IL 60601

Party NameInformation Resources, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressChicago, IL 60661

Party NameInformation Resources, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressChicago, IL 60661

Trademark Events


Event DateEvent Description
Tuesday, May 23, 2017NEW APPLICATION ENTERED
Thursday, May 25, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, June 28, 2017ASSIGNED TO EXAMINER
Wednesday, June 28, 2017NON-FINAL ACTION WRITTEN
Wednesday, June 28, 2017NON-FINAL ACTION E-MAILED
Wednesday, June 28, 2017NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, November 9, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, November 9, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, December 18, 2017TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, January 1, 2018ASSIGNED TO LIE
Tuesday, January 2, 2018APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, February 1, 2018FINAL REFUSAL WRITTEN
Thursday, February 1, 2018FINAL REFUSAL E-MAILED
Thursday, February 1, 2018NOTIFICATION OF FINAL REFUSAL EMAILED
Tuesday, March 20, 2018TEAS REQUEST FOR RECONSIDERATION RECEIVED
Tuesday, March 20, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, March 21, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, March 21, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, April 4, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, April 24, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, April 24, 2018PUBLISHED FOR OPPOSITION
Tuesday, June 19, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, December 19, 2018SOU TEAS EXTENSION RECEIVED
Wednesday, December 19, 2018SOU EXTENSION 1 FILED
Wednesday, December 19, 2018SOU EXTENSION 1 GRANTED
Friday, December 21, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, July 22, 2019ABANDONMENT - NO USE STATEMENT FILED
Monday, July 22, 2019ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED
Thursday, September 19, 2019TEAS STATEMENT OF USE RECEIVED
Thursday, September 19, 2019TEAS PETITION TO REVIVE RECEIVED
Thursday, September 19, 2019PETITION TO REVIVE-GRANTED
Thursday, September 19, 2019SOU EXTENSION RECEIVED WITH TEAS PETITION
Friday, September 20, 2019NOTICE OF REVIVAL - E-MAILED
Thursday, October 24, 2019CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, October 24, 2019STATEMENT OF USE PROCESSING COMPLETE
Wednesday, June 19, 2019SOU EXTENSION 2 FILED
Thursday, September 19, 2019USE AMENDMENT FILED
Thursday, October 24, 2019SOU EXTENSION 2 GRANTED
Friday, October 25, 2019NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, November 8, 2019ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Saturday, November 9, 2019NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, December 17, 2019REGISTERED-PRINCIPAL REGISTER
Tuesday, August 16, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, August 16, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, August 16, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, August 16, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, August 16, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, July 26, 2023AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, February 21, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, September 23, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, September 23, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, September 23, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, December 17, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, September 23, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, September 23, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED