MECHANIC'S CHOICE Trademark

Trademark Overview


On Tuesday, June 7, 2005, a trademark application was filed for MECHANIC'S CHOICE with the United States Patent and Trademark Office. The USPTO has given the MECHANIC'S CHOICE trademark a serial number of 78645611. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, June 28, 2013. This trademark is owned by Advance Merchandising Company, Inc.. The MECHANIC'S CHOICE trademark is filed in the Computer & Software Products & Electrical & Scientific Products and Environmental Control Instrument Products categories with the following description:

Extension cords and cord reels

Lights, namely trouble lights, drop lights and work lights; halogen light bulbs
mechanic's choice

General Information


Serial Number78645611
Word MarkMECHANIC'S CHOICE
Filing DateTuesday, June 7, 2005
Status710 - CANCELLED - SECTION 8
Status DateFriday, June 28, 2013
Registration Number3175449
Registration DateTuesday, November 21, 2006
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, March 7, 2006

Trademark Statements


Disclaimer with Predetermined Text"MECHANIC'S"
Description of MarkThe mark consists of the image of a lightbulb followed by stacked words MECHANIC'S CHOICE.
Goods and ServicesExtension cords and cord reels
Goods and ServicesLights, namely trouble lights, drop lights and work lights; halogen light bulbs

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, June 28, 2013
Primary Code009
First Use Anywhere DateThursday, October 21, 2004
First Use In Commerce DateThursday, October 21, 2004

International Class011 - Apparatus for lighting, heating, steam generating, cooking, refrigerating, drying, ventilating, water supply, and sanitary purposes.
US Class Codes013, 021, 023, 031, 034
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, June 28, 2013
Primary Code011
First Use Anywhere DateThursday, October 21, 2004
First Use In Commerce DateThursday, October 21, 2004

Trademark Owner History


Party NameAdvance Merchandising Company, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressRoanoke, VA 24012

Party NameAdvance Merchandising Company, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressRoanoke, VA 24012

Party NameAdvance Merchandising Company, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressRoanoke, VA 24012

Trademark Events


Event DateEvent Description
Friday, June 28, 2013CANCELLED SEC. 8 (6-YR)
Monday, November 8, 2010APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, November 8, 2010TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, January 16, 2008ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, November 21, 2006REGISTERED-PRINCIPAL REGISTER
Friday, October 13, 2006LAW OFFICE REGISTRATION REVIEW COMPLETED
Friday, October 6, 2006ASSIGNED TO LIE
Friday, September 29, 2006ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, August 18, 2006STATEMENT OF USE PROCESSING COMPLETE
Wednesday, July 12, 2006USE AMENDMENT FILED
Wednesday, July 12, 2006TEAS STATEMENT OF USE RECEIVED
Tuesday, May 30, 2006NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, March 7, 2006PUBLISHED FOR OPPOSITION
Wednesday, February 15, 2006NOTICE OF PUBLICATION
Tuesday, January 24, 2006LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, January 20, 2006ASSIGNED TO LIE
Wednesday, January 18, 2006APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, January 10, 2006TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, January 6, 2006CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, January 6, 2006TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, December 28, 2005NON-FINAL ACTION E-MAILED
Wednesday, December 28, 2005NON-FINAL ACTION WRITTEN
Wednesday, December 28, 2005ASSIGNED TO EXAMINER
Tuesday, November 1, 2005TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, October 24, 2005CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, October 24, 2005TEAS VOLUNTARY AMENDMENT RECEIVED
Monday, June 13, 2005NEW APPLICATION ENTERED IN TRAM