MEASURE WHAT MATTERS Trademark

Trademark Overview

On Wednesday, June 6, 2012, a trademark application was filed for MEASURE WHAT MATTERS with the United States Patent and Trademark Office. The USPTO has given the MEASURE WHAT MATTERS trademark a serial number of 85645229. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, April 2, 2024. This trademark is owned by Uptracs, Inc.. The MEASURE WHAT MATTERS trademark is filed in the Computer & Software Services & Scientific Services category with the following description:

Providing temporary use of non-downloadable computer software to track results of a digital marketing campaign
measure what matters

General Information

Serial Number85645229
Word MarkMEASURE WHAT MATTERS
Filing DateWednesday, June 6, 2012
Status800 - REGISTERED AND RENEWED
Status DateTuesday, April 2, 2024
Registration Number4336243
Registration DateTuesday, May 14, 2013
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 6, 2012

Trademark Statements

Goods and ServicesProviding temporary use of non-downloadable computer software to track results of a digital marketing campaign

Classification Information

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateSaturday, June 16, 2012
Primary Code042
First Use Anywhere DateTuesday, October 23, 2012
First Use In Commerce DateTuesday, October 23, 2012

Trademark Owner History

Party NameSEARCH OPTICS, LLC
Party Type32 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressWilmington, DE 19808
Party NameUptracs, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressFerndale, MI 48220
Party NameUptracs, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSan Diego, CA 92121
Party NameUptracs, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSan Diego, CA 92121
Party NameUptracs, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSan Diego, CA 92121

Trademark Events

Event DateEvent Description
Tuesday, April 2, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, April 2, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, April 2, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, April 1, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, March 7, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, March 7, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, March 7, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, November 8, 2023TEAS SECTION 8 & 9 RECEIVED
Monday, July 31, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, July 31, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, July 31, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, March 16, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, March 16, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, March 16, 2023TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Thursday, March 16, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, March 16, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, March 16, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, January 18, 2023AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, August 8, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, August 8, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, August 8, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, August 8, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, August 8, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Saturday, May 14, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Saturday, March 9, 2019NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, March 9, 2019REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, March 9, 2019CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, January 31, 2019TEAS SECTION 8 & 15 RECEIVED
Wednesday, January 16, 2019ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, May 14, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, January 29, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, May 14, 2013REGISTERED-PRINCIPAL REGISTER
Wednesday, April 10, 2013NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, April 9, 2013LAW OFFICE REGISTRATION REVIEW COMPLETED
Monday, April 8, 2013ASSIGNED TO LIE
Tuesday, March 19, 2013ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, March 8, 2013STATEMENT OF USE PROCESSING COMPLETE
Wednesday, February 20, 2013USE AMENDMENT FILED
Wednesday, March 6, 2013CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, February 20, 2013TEAS STATEMENT OF USE RECEIVED
Tuesday, January 1, 2013NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, November 6, 2012OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, November 6, 2012PUBLISHED FOR OPPOSITION
Wednesday, October 17, 2012NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, September 25, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Saturday, September 22, 2012ASSIGNED TO EXAMINER
Saturday, June 16, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, June 9, 2012NEW APPLICATION ENTERED

Related Keywords

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