| Serial Number | 78903796 |
| Word Mark | MEASURE UP |
| Filing Date | Thursday, June 8, 2006 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Saturday, December 23, 2017 |
| Registration Number | 3317879 |
| Registration Date | Tuesday, October 23, 2007 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 7, 2007 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Business management consultation services in the automotive industry; business and marketing consultation services, namely, customer relationship management; business marketing consulting services featuring client retention and prospecting for automobile dealers; personnel management services; retail consultation services in the field of wholesale parts ordering services for the automotive industry |
| Goods and Services | Providing consulting services for auto dealerships relating to data analysis, namely, data automation and collection service using proprietary software to evaluate, analyze and collect service data; Computer consultation services for designing websites; providing temporary use of online non-downloadable computer e-commerce software that allows users to perform customer marketing and relationship management, namely, customer lead management, database marketing, creating and maintaining customer profiles, data mining and coordination and integration of auto dealership computer management systems with multiple customer contact points and third party service provider applications |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, June 14, 2006 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, February 28, 2006 |
| First Use In Commerce Date | Tuesday, February 28, 2006 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, June 14, 2006 |
| Primary Code | 042 |
| First Use Anywhere Date | Tuesday, February 28, 2006 |
| First Use In Commerce Date | Tuesday, February 28, 2006 |
| Party Name | Mesure Up Group |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Novato, CA 94947 |
| Party Name | Mesure Up Group |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Novato, CA 94947 |
| Party Name | Mesure Up Group |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Novato, CA 94947 |
| Event Date | Event Description |
| Saturday, December 23, 2017 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Saturday, December 23, 2017 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Saturday, December 23, 2017 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Saturday, December 23, 2017 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, November 28, 2017 | TEAS SECTION 8 & 9 RECEIVED |
| Sunday, October 23, 2016 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Saturday, June 29, 2013 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Saturday, June 29, 2013 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Saturday, June 29, 2013 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, June 14, 2013 | TEAS SECTION 8 & 15 RECEIVED |
| Friday, June 14, 2013 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, October 23, 2007 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 7, 2007 | PUBLISHED FOR OPPOSITION |
| Wednesday, July 18, 2007 | NOTICE OF PUBLICATION |
| Monday, July 2, 2007 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Saturday, June 30, 2007 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, June 5, 2007 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, June 5, 2007 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, June 5, 2007 | ASSIGNED TO LIE |
| Thursday, May 17, 2007 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, November 17, 2006 | NON-FINAL ACTION E-MAILED |
| Friday, November 17, 2006 | NON-FINAL ACTION WRITTEN |
| Thursday, November 9, 2006 | ASSIGNED TO EXAMINER |
| Thursday, June 15, 2006 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Wednesday, June 14, 2006 | NEW APPLICATION ENTERED IN TRAM |