MAUI J'S HAWAIIAN SHAVE ICE CO. Trademark
Trademark Overview
On Wednesday, March 29, 2023, a trademark application was filed for MAUI J'S HAWAIIAN SHAVE ICE CO. with the United States Patent and Trademark Office. The USPTO has given the MAUI J'S HAWAIIAN SHAVE ICE CO. trademark a serial number of 97863316. The federal status of this trademark filing is REGISTERED as of Tuesday, January 9, 2024. This trademark is owned by Westgate Cocoa Beach Pier, LLC. The MAUI J'S HAWAIIAN SHAVE ICE CO. trademark is filed in the Clothing & Apparel Products and Restaurant & Hotel Services categories with the following description:
Clothing, namely, T-shirts
Restaurant services, including take-out restaurant services; providing food and drink via a riverside open-air bar and restaurant, and via indoor and outdoor permanent and mobile facilities
General Information
| Serial Number | 97863316 |
| Word Mark | MAUI J'S HAWAIIAN SHAVE ICE CO. |
| Filing Date | Wednesday, March 29, 2023 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, January 9, 2024 |
| Registration Number | 7269596 |
| Registration Date | Tuesday, January 9, 2024 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 24, 2023 |
Trademark Statements
| Description of Mark | The mark consists of the words "MAUI J's" in red stylized letters with the same letters in white inside each letter and an all red apostrophe; in between "MAUI" and "J's" is a red tropical flower; all on top of a beige banner with a brown background having beige, brown and dark brown tiki torches with orange and yellow flames on each end of the banner; below which is the word "HAWAIIAN" in blue stylized letters, below which are the words "SHAVE ICE CO." in blue stylized letters atop a turquoise almond-shaped plaque in the shape of a surfboard; above the "MAUI J's" banner are green leaves and a brown humanized Maori face mask with blue, green, yellow and red shaved ice as hair, white and grey teeth and pink gums, a blue and white tongue; the face mask has two beige arms with beige hands and white fingernails on each hand, each holding a turquoise cup of blue, green, yellow and red shaved ice and two beige legs, with each beige foot wearing a blue flip flop and one foot having white toenails. The arms and legs are outlined in brown. The remaining areas of white are not claimed as a feature of the mark and merely represent background or transparent areas. |
| Name/Portrait Description and/or Consent Statement | The name shown in the mark does not identify a particular living individual. |
| Goods and Services | Clothing, namely, T-shirts |
| Indication of Colors claimed | The color(s) red, white, beige, brown, dark brown, orange, yellow, blue, turquoise, green, pink and grey is/are claimed as a feature of the mark. |
| Goods and Services | Restaurant services, including take-out restaurant services; providing food and drink via a riverside open-air bar and restaurant, and via indoor and outdoor permanent and mobile facilities |
| Disclaimer with Predetermined Text | "HAWAIIAN SHAVE ICE CO." |
Classification Information
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, April 24, 2023 |
| Primary Code | 025 |
| First Use Anywhere Date | Wednesday, March 1, 2023 |
| First Use In Commerce Date | Wednesday, March 1, 2023 |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, April 24, 2023 |
| Primary Code | 043 |
| First Use Anywhere Date | Wednesday, March 1, 2023 |
| First Use In Commerce Date | Wednesday, March 1, 2023 |
Trademark Owner History
| Party Name | Westgate Cocoa Beach Pier, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Cocoa Beach, FL 32931 |
| Party Name | Westgate Cocoa Beach Pier, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Cocoa Beach, FL 32931 |
| Party Name | Westgate Cocoa Beach Pier, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Cocoa Beach, FL 32931 |
Trademark Events
| Event Date | Event Description |
| Tuesday, January 9, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, January 9, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 24, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 24, 2023 | PUBLISHED FOR OPPOSITION |
| Wednesday, October 4, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, June 1, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, June 1, 2023 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Tuesday, May 30, 2023 | WITHDRAWN FROM PUB - OG REVIEW QUERY |
| Thursday, May 11, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 10, 2023 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, May 10, 2023 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, May 10, 2023 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, May 10, 2023 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, May 3, 2023 | ASSIGNED TO EXAMINER |
| Tuesday, April 25, 2023 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, April 24, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, April 1, 2023 | NEW APPLICATION ENTERED |
