MANY FACES. ONE MISSION. USAA DIVERSITY Trademark

Trademark Overview


On Thursday, June 2, 2011, a trademark application was filed for MANY FACES. ONE MISSION. USAA DIVERSITY with the United States Patent and Trademark Office. The USPTO has given the MANY FACES. ONE MISSION. USAA DIVERSITY trademark a serial number of 85336455. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, July 28, 2023. This trademark is owned by United Services Automobile Association. The MANY FACES. ONE MISSION. USAA DIVERSITY trademark is filed in the Advertising, Business and Retail Services category with the following description:

Promoting public awareness of the need for diversity in the work environment and in business
many faces. one mission. usaa diversity

General Information


Serial Number85336455
Word MarkMANY FACES. ONE MISSION. USAA DIVERSITY
Filing DateThursday, June 2, 2011
Status710 - CANCELLED - SECTION 8
Status DateFriday, July 28, 2023
Registration Number4276507
Registration DateTuesday, January 15, 2013
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, March 20, 2012

Trademark Statements


Description of MarkThe mark consists of a circular border and banner surrounding an eagle design and facial silhouettes, the wording "MANY FACES. ONE MISSION" appears in the upper portion of the circle, the letters "USAA" appear below the eagle design, the wording "DIVERSITY" appears on the banner, and a five-point star appear over each silhouette.
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesPromoting public awareness of the need for diversity in the work environment and in business
Disclaimer with Predetermined Text"DIVERSITY"

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, July 28, 2023
Primary Code035
First Use Anywhere DateSunday, July 31, 2011
First Use In Commerce DateSunday, July 31, 2011

Trademark Owner History


Party NameUnited Services Automobile Association
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressSan Antonio, TX 78288

Party NameUnited Services Automobile Association
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressSan Antonio, TX 78288

Party NameUnited Services Automobile Association
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressSan Antonio, TX 78288

Trademark Events


Event DateEvent Description
Friday, July 28, 2023CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Saturday, January 15, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, March 5, 2019NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Tuesday, March 5, 2019REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, March 5, 2019CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, January 28, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, January 28, 2019TEAS SECTION 8 & 15 RECEIVED
Monday, January 15, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, January 15, 2013REGISTERED-PRINCIPAL REGISTER
Thursday, December 13, 2012NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Wednesday, December 12, 2012LAW OFFICE REGISTRATION REVIEW COMPLETED
Monday, December 3, 2012ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, November 7, 2012STATEMENT OF USE PROCESSING COMPLETE
Monday, November 5, 2012USE AMENDMENT FILED
Tuesday, November 6, 2012CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, November 5, 2012TEAS STATEMENT OF USE RECEIVED
Tuesday, May 15, 2012NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, March 20, 2012OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 20, 2012PUBLISHED FOR OPPOSITION
Wednesday, February 29, 2012NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, February 16, 2012LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, February 16, 2012ASSIGNED TO LIE
Wednesday, February 1, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, February 1, 2012TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, January 31, 2012CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, January 31, 2012TEAS RESPONSE TO OFFICE ACTION RECEIVED
Saturday, August 20, 2011NOTIFICATION OF NON-FINAL ACTION E-MAILED
Saturday, August 20, 2011NON-FINAL ACTION E-MAILED
Saturday, August 20, 2011NON-FINAL ACTION WRITTEN
Friday, August 12, 2011ASSIGNED TO EXAMINER
Tuesday, June 7, 2011NOTICE OF DESIGN SEARCH CODE MAILED
Monday, June 6, 2011NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, June 6, 2011NEW APPLICATION ENTERED