MAKE LOVE NOT BRANDS Trademark

Trademark Overview


On Sunday, March 4, 2018, a trademark application was filed for MAKE LOVE NOT BRANDS with the United States Patent and Trademark Office. The USPTO has given the MAKE LOVE NOT BRANDS trademark a serial number of 87819540. The federal status of this trademark filing is PARTIAL SECTION 8 & 15 ACCEPTED AND ACKNOWLEDGED as of Tuesday, October 28, 2025. This trademark is owned by Love & The Machine. The MAKE LOVE NOT BRANDS trademark is filed in the Clothing & Apparel Products, Advertising, Business and Retail Services, and Computer & Software Services & Scientific Services categories with the following description:

[ Apparel, namely, shirts, hats, and sweatshirts ]

Marketing and advertising consultancy services in the field of media, namely, brand concept and brand development services for corporate and individual clients; brand strategy services, namely, brand evaluation services, brand management for businesses and individuals, and brand positioning services; advertising services, namely, providing and managing advertising content in the nature of electronic media for use in an organization's website, e-newsletters, social media, presentations, and marketing; developing marketing strategies for creative media content; and market research and development services, namely, evaluating audience responses to content and developing marketing strategies, concepts, and tactics

Packaging design
make love not brands

General Information


Serial Number87819540
Word MarkMAKE LOVE NOT BRANDS
Filing DateSunday, March 4, 2018
Status705 - PARTIAL SECTION 8 & 15 ACCEPTED AND ACKNOWLEDGED
Status DateTuesday, October 28, 2025
Registration Number6086145
Registration DateTuesday, June 23, 2020
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 24, 2018

Trademark Statements


Goods and Services[ Apparel, namely, shirts, hats, and sweatshirts ]
Goods and ServicesMarketing and advertising consultancy services in the field of media, namely, brand concept and brand development services for corporate and individual clients; brand strategy services, namely, brand evaluation services, brand management for businesses and individuals, and brand positioning services; advertising services, namely, providing and managing advertising content in the nature of electronic media for use in an organization's website, e-newsletters, social media, presentations, and marketing; developing marketing strategies for creative media content; and market research and development services, namely, evaluating audience responses to content and developing marketing strategies, concepts, and tactics
Goods and ServicesPackaging design

Classification Information


International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateTuesday, October 28, 2025
Primary Code025
First Use Anywhere DateWednesday, March 6, 2019
First Use In Commerce DateWednesday, March 6, 2019

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateSaturday, March 10, 2018
Primary Code035
First Use Anywhere DateTuesday, October 31, 2017
First Use In Commerce DateTuesday, October 31, 2017

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateSaturday, March 10, 2018
Primary Code042
First Use Anywhere DateTuesday, October 1, 2019
First Use In Commerce DateTuesday, October 1, 2019

Trademark Owner History


Party NameLove & The Machine
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressChicago, IL 60654

Party NameLove & The Machine
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressChicago, IL 60654

Party NameLove & The Machine
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressChicago, IL 60603

Trademark Events


Event DateEvent Description
Wednesday, March 7, 2018NEW APPLICATION ENTERED
Saturday, March 10, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, June 15, 2018ASSIGNED TO EXAMINER
Wednesday, June 20, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, July 4, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, July 24, 2018PUBLISHED FOR OPPOSITION
Tuesday, July 24, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, September 18, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, March 18, 2019SOU TEAS EXTENSION RECEIVED
Monday, March 18, 2019SOU EXTENSION 1 FILED
Monday, March 18, 2019SOU EXTENSION 1 GRANTED
Wednesday, March 20, 2019NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, August 5, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, October 2, 2019TEAS STATEMENT OF USE RECEIVED
Wednesday, October 2, 2019TEAS PETITION TO REVIVE RECEIVED
Wednesday, October 2, 2019PETITION TO REVIVE-GRANTED
Wednesday, October 2, 2019SOU EXTENSION RECEIVED WITH TEAS PETITION
Thursday, October 3, 2019NOTICE OF REVIVAL - E-MAILED
Thursday, October 31, 2019CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, September 18, 2019SOU EXTENSION 2 FILED
Thursday, October 31, 2019SOU EXTENSION 2 GRANTED
Wednesday, October 2, 2019USE AMENDMENT FILED
Thursday, October 31, 2019STATEMENT OF USE PROCESSING COMPLETE
Friday, November 1, 2019NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, November 19, 2019SU - NON-FINAL ACTION - WRITTEN
Tuesday, November 19, 2019NON-FINAL ACTION E-MAILED
Tuesday, November 19, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, May 14, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, May 14, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, May 14, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, May 14, 2020TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Thursday, May 14, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, May 14, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, May 14, 2020TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, May 14, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, May 14, 2020TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, May 15, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Saturday, May 16, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Sunday, June 7, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Sunday, June 7, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Sunday, June 7, 2020TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Sunday, June 7, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, June 23, 2020REGISTERED-PRINCIPAL REGISTER
Monday, June 23, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, June 23, 2025TEAS SECTION 8 & 15 RECEIVED
Monday, October 20, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, October 28, 2025REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, October 28, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED