MAKE IT PERSONAL Trademark
Trademark Overview
On Wednesday, March 18, 2026, a trademark application was filed for MAKE IT PERSONAL with the United States Patent and Trademark Office. The USPTO has given the MAKE IT PERSONAL trademark a serial number of 99709328. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, March 18, 2026. This trademark is owned by Mutual of Omaha Insurance Company. The MAKE IT PERSONAL trademark is filed in the Computer & Software Products & Electrical & Scientific Products and Education & Entertainment Services categories with the following description:
Downloadable electronic publications in the nature of e-books in the field of personal finance.
Production of podcasts in the field of personal finance; Providing online non-downloadable financial calculators in the field of personal finance.
General Information
| Serial Number | 99709328 |
| Word Mark | MAKE IT PERSONAL |
| Filing Date | Wednesday, March 18, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Wednesday, March 18, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Downloadable electronic publications in the nature of e-books in the field of personal finance. |
| Goods and Services | Production of podcasts in the field of personal finance; Providing online non-downloadable financial calculators in the field of personal finance. |
Classification Information
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, March 18, 2026 |
| Primary Code | 009 |
| First Use Anywhere Date | Tuesday, February 4, 2025 |
| First Use In Commerce Date | Tuesday, February 4, 2025 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, March 18, 2026 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, January 23, 2025 |
| First Use In Commerce Date | Thursday, January 23, 2025 |
Trademark Owner History
| Party Name | Mutual of Omaha Insurance Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Omaha, NE 68175 US |
Trademark Events
| Event Date | Event Description |
| Wednesday, March 18, 2026 | NEW APPLICATION ENTERED |
| Wednesday, March 18, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, March 18, 2026 | APPLICATION FILING RECEIPT MAILED |