| Serial Number | 98748167 |
| Word Mark | MAKE IT MINE |
| Filing Date | Thursday, September 12, 2024 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Thursday, March 13, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | Entertainment services, namely, providing a website featuring information on a video series; Entertainment services in the nature of a video series; Entertainment services in the nature of a video series by connected TV component; providing an online non-downloadable video series in the field of personal stories; providing an online non-downloadable video series on senior residential retirement; providing an online non-downloadable video series on independent living; providing an online non-downloadable video series on assisted living; providing an online non-downloadable video series on nursing home facilities; providing an online non-downloadable video series on long term care facilities; providing a website for a video series on senior residential retirement; providing a website for a video series on independent living; providing a website for a video series on assisted living; providing a website for a video series on nursing home facilities; Entertainment services, namely, providing information about a video series by social media marketing, email promotions, website, direct mail; Entertainment services, namely, providing information about a video series by social media marketing, public relations, digital marketing, email promotions, website, direct mail and other digital and non-digital media types |
| Goods and Services | Providing on-line downloadable videos for a video series in the field of personal stories; providing an online downloadable video series on senior residential retirement; providing an online downloadable video series on independent living; providing an online downloadable video series on assisted living; providing an online downloadable video series on nursing home facilities; providing an online downloadable video series on long term care facilities |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 12, 2024 |
| Primary Code | 009 |
| First Use Anywhere Date | Wednesday, October 23, 2019 |
| First Use In Commerce Date | Wednesday, October 23, 2019 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 12, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | Wednesday, October 23, 2019 |
| First Use In Commerce Date | Wednesday, October 23, 2019 |
| Party Name | Brookdale Senior Living, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Brentwood, TN 37027 |
| Event Date | Event Description |
| Thursday, September 12, 2024 | NEW APPLICATION ENTERED |
| Thursday, September 12, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, January 14, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, January 14, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, January 14, 2025 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Tuesday, January 14, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, January 24, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Friday, January 24, 2025 | ASSIGNED TO LIE |
| Wednesday, January 29, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, January 29, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, January 29, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, February 18, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, February 18, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, February 18, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, March 13, 2025 | ASSIGNED TO EXAMINER |
| Thursday, March 13, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, March 13, 2025 | NON-FINAL ACTION WRITTEN |
| Thursday, March 13, 2025 | NON-FINAL ACTION E-MAILED |