| Serial Number | 87519442 |
| Word Mark | MAKE IT LAST |
| Filing Date | Friday, July 7, 2017 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Friday, August 4, 2023 |
| Registration Number | 5391386 |
| Registration Date | Tuesday, January 30, 2018 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, November 14, 2017 |
| Goods and Services | Cosmetics |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 14, 2017 |
| Primary Code | 003 |
| First Use Anywhere Date | Saturday, December 31, 2016 |
| First Use In Commerce Date | Tuesday, January 31, 2017 |
| Party Name | NEW MILANI GROUP LLC |
| Party Type | 32 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | LOS ANGELES, CA 90232 |
| Party Name | NEW MILANI GROUP LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | VERNON, CA 90058 |
| Party Name | New Milani Group, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Los Angeles, CA 90058 |
| Party Name | New Milani Group, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Los Angeles, CA 90058 |
| Party Name | New Milani Group, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Los Angeles, CA 90058 |
| Event Date | Event Description |
| Friday, August 4, 2023 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Friday, August 4, 2023 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Friday, August 4, 2023 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, February 7, 2023 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, January 30, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Thursday, February 21, 2019 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, February 21, 2019 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, August 1, 2018 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, June 6, 2018 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, January 30, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 14, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 14, 2017 | PUBLISHED FOR OPPOSITION |
| Wednesday, October 25, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 3, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, October 3, 2017 | ASSIGNED TO EXAMINER |
| Friday, July 14, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, July 11, 2017 | NEW APPLICATION ENTERED |