MAKE IT EXCEPTIONAL Trademark
Trademark Overview
On Friday, January 17, 2025, a trademark application was filed for MAKE IT EXCEPTIONAL with the United States Patent and Trademark Office. The USPTO has given the MAKE IT EXCEPTIONAL trademark a serial number of 99010364. The federal status of this trademark filing is REGISTERED as of Tuesday, July 14, 2026. This trademark is owned by Durbin Family Wines, LLC. The MAKE IT EXCEPTIONAL trademark is filed in the Wines & Spirits category with the following description:
Alcoholic beverages except beers
General Information
| Serial Number | 99010364 |
| Word Mark | MAKE IT EXCEPTIONAL |
| Filing Date | Friday, January 17, 2025 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, July 14, 2026 |
| Registration Number | 8347767 |
| Registration Date | Tuesday, July 14, 2026 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 5, 2025 |
Trademark Statements
| Goods and Services | Alcoholic beverages except beers |
Classification Information
| International Class | 033 - Alcoholic beverages (except beers). |
| US Class Codes | 047, 049 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 17, 2025 |
| Primary Code | 033 |
| First Use Anywhere Date | Monday, December 1, 2025 |
| First Use In Commerce Date | Monday, December 1, 2025 |
Trademark Owner History
| Party Name | Durbin Family Wines, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Ocean City, NJ 08226
US |
| Party Name | Durbin Family Wines, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Ocean City, NJ 08226
US |
| Party Name | Durbin Family Wines, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Ocean City, NJ 08226
US |
Trademark Events
| Event Date | Event Description |
| Friday, January 17, 2025 | NEW APPLICATION ENTERED |
| Friday, January 17, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, January 17, 2025 | APPLICATION FILING RECEIPT MAILED |
| Sunday, June 29, 2025 | ASSIGNED TO EXAMINER |
| Sunday, June 29, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 30, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 5, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 5, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 30, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, March 27, 2026 | TEAS STATEMENT OF USE RECEIVED |
| Friday, March 27, 2026 | USE AMENDMENT FILED |
| Tuesday, June 23, 2026 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, June 24, 2026 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, June 24, 2026 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, July 14, 2026 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, July 14, 2026 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
