| Serial Number | 73698064 |
| Word Mark | MAKE IT EASIER FOR THOSE YOU LOVE |
| Filing Date | Friday, November 27, 1987 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, October 15, 2021 |
| Registration Number | 1500007 |
| Registration Date | Tuesday, August 9, 1988 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 17, 1988 |
| Goods and Services | FUNERAL PLANNING SERVICE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, October 15, 2021 |
| Primary Code | 042 |
| First Use Anywhere Date | Wednesday, September 9, 1987 |
| First Use In Commerce Date | Wednesday, September 9, 1987 |
| Party Name | GLOBAL ATLANTIC FINANCIAL COMPANY |
| Party Type | 33 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | Brighton, MA 02135 |
| Party Name | FORETHOUGHT SERVICES, LLC |
| Party Type | 32 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | WILMINGTON, DE 19808 |
| Party Name | FORETHOUGHT FINANCIAL SERVICES, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | BATESVILLE, IN 47006 |
| Party Name | FORETHOUGHT LIFE INSURANCE COMPANY |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | BATESVILLE, IN 47006 |
| Party Name | FORETHOUGHT LIFE INSURANCE COMPANY |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | BATESVILLE, IN 47006 |
| Party Name | FORETHOUGHT LIFE INSURANCE COMPANY |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | BATESVILLE, IN 47006 |
| Event Date | Event Description |
| Friday, October 15, 2021 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Tuesday, December 26, 2017 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, December 26, 2017 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, August 9, 2017 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Wednesday, July 6, 2016 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, December 24, 2014 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, September 3, 2008 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Wednesday, September 3, 2008 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Wednesday, September 3, 2008 | ASSIGNED TO PARALEGAL |
| Wednesday, August 6, 2008 | TEAS SECTION 8 & 9 RECEIVED |
| Thursday, July 10, 2008 | CASE FILE IN TICRS |
| Wednesday, October 5, 2005 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, October 5, 2005 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, July 19, 2002 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, March 29, 1994 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Monday, December 20, 1993 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED |
| Tuesday, August 9, 1988 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 17, 1988 | PUBLISHED FOR OPPOSITION |
| Friday, April 15, 1988 | NOTICE OF PUBLICATION |
| Wednesday, March 9, 1988 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, February 25, 1988 | ASSIGNED TO EXAMINER |