| Serial Number | 97425773 |
| Word Mark | MAKE BENEFITS MORE BENEFICIAL |
| Filing Date | Tuesday, May 24, 2022 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, May 16, 2023 |
| Registration Number | 7055165 |
| Registration Date | Tuesday, May 16, 2023 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, February 28, 2023 |
| Goods and Services | Financial retirement plan consulting services, namely, providing employee financial wellness tools that employers can provide to employees to help create a personalized plan for financial wellness |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, January 25, 2023 |
| Primary Code | 036 |
| First Use Anywhere Date | Sunday, November 1, 2020 |
| First Use In Commerce Date | Sunday, November 1, 2020 |
| Party Name | THE LINCOLN NATIONAL LIFE INSURANCE COMPANY |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | FORT WAYNE, IN 46802 |
| Party Name | THE LINCOLN NATIONAL LIFE INSURANCE COMPANY |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | FORT WAYNE, IN 46802 |
| Party Name | THE LINCOLN NATIONAL LIFE INSURANCE COMPANY |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | FORT WAYNE, IN 46802 |
| Event Date | Event Description |
| Tuesday, May 16, 2023 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, May 16, 2023 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, February 28, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 28, 2023 | PUBLISHED FOR OPPOSITION |
| Wednesday, February 8, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, January 25, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 25, 2023 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, January 25, 2023 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, January 25, 2023 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, January 25, 2023 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, January 17, 2023 | ASSIGNED TO EXAMINER |
| Tuesday, May 31, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, May 27, 2022 | NEW APPLICATION ENTERED |