| Serial Number | 97888929 |
| Word Mark | MAHI SURF CO. |
| Filing Date | Friday, April 14, 2023 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 1, 2024 |
| Registration Number | 7524946 |
| Registration Date | Tuesday, October 1, 2024 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 17, 2023 |
| Description of Mark | The mark consists of the stylized text "MAHI SURF CO". The "M" in "MAHI" forms a wave that appears below the text "MAHI" and then becomes the "I" in the text. The "I" has palm tree leaves protruding from the dot. "SURF CO." appears sideways and to the right of "MAHI". |
| Goods and Services | Bandanas; Coverups; Footwear; Hats; Pants; Sandals; Shirts; Shoes; Shorts; Sweatshirts; Swimwear; Aqua shoes; Caps being headwear; Headwear, namely, straw hats; T-shirts; Tank tops; Visors being headwear; Beach footwear; Footwear, namely, flip-flops |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| NOT AVAILABLE | "SURF CO." |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 9, 2023 |
| Primary Code | 025 |
| First Use Anywhere Date | Monday, February 12, 2024 |
| First Use In Commerce Date | Monday, February 12, 2024 |
| Party Name | Eagles Beachwear and Swimwear of Myrtle Beach, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Myrtle Beach, SC 29577 |
| Party Name | Eagles Beachwear and Swimwear of Myrtle Beach, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Myrtle Beach, SC 29577 |
| Party Name | Eagles Beachwear and Swimwear of Myrtle Beach, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Myrtle Beach, SC 29577 |
| Event Date | Event Description |
| Wednesday, May 10, 2023 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, April 18, 2023 | NEW APPLICATION ENTERED |
| Tuesday, May 9, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, August 11, 2023 | ASSIGNED TO EXAMINER |
| Friday, August 25, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, August 25, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, August 25, 2023 | NON-FINAL ACTION WRITTEN |
| Friday, August 25, 2023 | NON-FINAL ACTION E-MAILED |
| Friday, August 25, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Saturday, August 26, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, September 8, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 27, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 17, 2023 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 17, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 12, 2023 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, May 17, 2024 | USE AMENDMENT FILED |
| Friday, May 17, 2024 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, June 25, 2024 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, June 25, 2024 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, August 27, 2024 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, August 27, 2024 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, October 1, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 1, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |