MAFO Trademark
Trademark Overview
On Monday, November 24, 2025, a trademark application was filed for MAFO with the United States Patent and Trademark Office. The USPTO has given the MAFO trademark a serial number of 99512376. The federal status of this trademark filing is RESPONSE AFTER NON-FINAL ACTION - ENTERED as of Thursday, July 2, 2026. This trademark is owned by Mobupps International Ltd.. The MAFO trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, and Computer & Software Services & Scientific Services categories with the following description:
Computer software platforms, downloadable, for connecting advertisement buyers and sellers to maximize ad exposure, revenue and inventory monetization; Downloadable computer software for fraud detection and prevention in digital advertising, namely, to detect, block, and mitigate fraudulent clicks on pay-per-click (PPC) advertisements.
Providing online non-downloadable computer software platforms for connecting advertisement buyers and sellers to maximize ad exposure, revenue and inventory monetization; Providing on-line non-downloadable software using artificial intelligence (AI) for fraud detection and prevention in digital advertising, namely, to detect, block, and mitigate fraudulent clicks on pay-per-click (PPC) advertisements
Creating advertising material for advertising campaigns and online ad placements; Pay per click (PPC) advertising management services for managing and optimizing advertising campaigns and online as placements; Business consulting for businesses relating to performance optimization, traffic generation, user experience and monetization; Business data analysis and providing business intelligence services in the fields of website and mobile performance, advertising effectiveness and revenue generation; Social media advertising services, display advertising being online marketing services and paid or natural search management consulting being consulting services in the field of search engine optimization for sales promotion; Programmatic advertising services; Media buying advice, namely, advising the client how much media time, and at what time the client should be purchasing advertising; Performance marketing and user acquisition services for mobile applications and digital platforms , nam...
General Information
| Serial Number | 99512376 |
| Word Mark | MAFO |
| Filing Date | Monday, November 24, 2025 |
| Status | 661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED |
| Status Date | Thursday, July 2, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Computer software platforms, downloadable, for connecting advertisement buyers and sellers to maximize ad exposure, revenue and inventory monetization; Downloadable computer software for fraud detection and prevention in digital advertising, namely, to detect, block, and mitigate fraudulent clicks on pay-per-click (PPC) advertisements. |
| Goods and Services | Providing online non-downloadable computer software platforms for connecting advertisement buyers and sellers to maximize ad exposure, revenue and inventory monetization; Providing on-line non-downloadable software using artificial intelligence (AI) for fraud detection and prevention in digital advertising, namely, to detect, block, and mitigate fraudulent clicks on pay-per-click (PPC) advertisements |
| Goods and Services | Creating advertising material for advertising campaigns and online ad placements; Pay per click (PPC) advertising management services for managing and optimizing advertising campaigns and online as placements; Business consulting for businesses relating to performance optimization, traffic generation, user experience and monetization; Business data analysis and providing business intelligence services in the fields of website and mobile performance, advertising effectiveness and revenue generation; Social media advertising services, display advertising being online marketing services and paid or natural search management consulting being consulting services in the field of search engine optimization for sales promotion; Programmatic advertising services; Media buying advice, namely, advising the client how much media time, and at what time the client should be purchasing advertising; Performance marketing and user acquisition services for mobile applications and digital platforms , namely, analyzing and compiling data for measuring the performance of advertising campaigns; Advertising campaign management , namely, tracking, analyzing, and reporting on market research data and statistics being consumer responses to advertisements and promotional materials using real-time bidding and automated optimization technologies; Providing advertising space on the internet via mobile applications, websites and digital networks; Targeted marketing services; Market segmentation consultation; Providing business data analysis and preparing business reports relating to advertising performance and return on investment (ROI); None of the foregoing services relating to consultation services in the fields of Management Change, CRM, Finance, Human Resources, IT Architecture, IT Strategy, Performance Management, Process Management, Project Management and Supply Chain |
Classification Information
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, July 2, 2026 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, November 24, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, July 2, 2026 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Mobupps International Ltd. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 22 - NOT AVAILABLE |
| Address | Ashdod 7760935
IL |
Trademark Events
| Event Date | Event Description |
| Monday, November 24, 2025 | NEW APPLICATION ENTERED |
| Monday, November 24, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, February 12, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, March 28, 2026 | ASSIGNED TO EXAMINER |
| Saturday, April 4, 2026 | NON-FINAL ACTION WRITTEN |
| Saturday, April 4, 2026 | NON-FINAL ACTION E-MAILED |
| Saturday, April 4, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, July 2, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, July 2, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, July 2, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
