| Serial Number | 79279045 |
| Word Mark | MACAMA |
| Filing Date | Tuesday, November 5, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, May 25, 2021 |
| Registration Number | 6358201 |
| Registration Date | Tuesday, May 25, 2021 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, March 9, 2021 |
| Goods and Services | Recorded and downloadable software and software platforms for advertisers, advertising agencies and media consultants for creating, managing, monitoring, tracking and analyzing the effectiveness of advertising and digital media campaigns; recorded and downloadable software and software platforms for automating and optimizing the creation of advertising campaigns; recorded and downloadable software and software platforms for planning, designing, executing, monitoring and managing media investment processes in the nature of developing digital media campaigns and media buying processes; recorded and downloadable software and software platforms for the management of media investment portfolios in the nature of digital media portfolios; recorded and downloadable software for digital marketing automation in the field of enterprise resource planning (ERP); recorded and downloadable software for workflow management, in particular for the automation of workflow and enterprise resource planning (ERP) in the field of advertising; recorded and downloadable work flow software and computer software platforms for planning and automating the creation and management of data related to digital media campaigns; recorded and downloadable software for analyzing, advising about and optimizing the investment strategies in real-time digital media, namely, media buying strategies; recorded and downloadable data processing software programs and database management software, in particular for advertisers, advertising agencies and media consultants; recorded and downloadable software and software platforms that enable and facilitate collaboration of advertisers with advertising agencies, media consultants and other vendors in the field of advertising and digital media; recorded and downloadable software for creating advertising campaigns on advertising servers; recorded and downloadable software and software platforms with learning algorithms for machines and artificial intelligence skills for supporting recommendations and prediction models; recorded and downloadable software and computer software platforms for marketing automation, in particular using artificial intelligence and algorithms for machine learning |
| Goods and Services | Software as a service (SaaS) and computer platform as a service (PaaS), in particular for advertisers and advertising agencies and media consultants for creating, managing, monitoring, tracking and analyzing the effectiveness of advertising and digital media campaigns; software as a service (SaaS) and computer platform as a service (PaaS) for automating and optimizing the creation of advertising campaigns and for planning, designing, executing, monitoring and managing media investment processes in the nature of developing digital media campaigns and media buying processes; software as a service (SaaS) and computer platform as a service (PaaS) for managing media investment portfolios in the nature of digital media portfolios; provision of temporary use of online non-downloadable software and hosting of software platforms on the Internet for marketing automation, workflow management, automation of media management workflows and enterprise resource planning (ERP) in the field of advertising; temporary use of online non-downloadable software for automated data management related to investments in digital media campaigns; temporary use of online non-downloadable software for creating, analyzing, advising about and optimizing the investment strategies in real-time digital media, namely, media buying strategies; configurable and customized software as a service (SaaS) and platform as a service (PaaS) featuring software for use in the field of advertising and digital media for creating, managing, monitoring, tracking and analyzing the effectiveness of advertising and digital media campaigns; design and development of software for advertisers, advertising agencies and media consultants; design and development of software for planning, design, execution, control and management of media investment processes in the nature of developing digital media campaigns and media buying processes; design and development of software for importing and managing data; programming of software for Internet platforms in the field of advertising and digital media |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, February 21, 2020 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, February 21, 2020 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Nexown Holding AG |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | CH |
| Party Name | Nexown Holding AG |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | CH |
| Party Name | Nexown Holding AG |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 99 - Other |
| Address | CH |
| Party Name | NexMarket Holding AG |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 25 - NOT AVAILABLE |
| Address | CH |
| Event Date | Event Description |
| Monday, October 4, 2021 | FINAL DECISION TRANSACTION PROCESSED BY IB |
| Thursday, September 9, 2021 | FINAL DISPOSITION NOTICE SENT TO IB |
| Thursday, September 9, 2021 | FINAL DISPOSITION PROCESSED |
| Wednesday, August 25, 2021 | FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB |
| Tuesday, May 25, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, March 9, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 9, 2021 | PUBLISHED FOR OPPOSITION |
| Sunday, March 7, 2021 | NOTIFICATION PROCESSED BY IB |
| Thursday, February 18, 2021 | NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB |
| Wednesday, February 17, 2021 | NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB |
| Wednesday, February 17, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, February 4, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 3, 2021 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, February 3, 2021 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, February 1, 2021 | ASSIGNED TO LIE |
| Thursday, October 22, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, September 18, 2020 | CHANGE OF NAME/ADDRESS REC'D FROM IB |
| Friday, May 8, 2020 | REFUSAL PROCESSED BY IB |
| Wednesday, April 22, 2020 | NON-FINAL ACTION MAILED - REFUSAL SENT TO IB |
| Wednesday, April 22, 2020 | REFUSAL PROCESSED BY MPU |
| Thursday, April 9, 2020 | NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW |
| Wednesday, April 8, 2020 | NON-FINAL ACTION WRITTEN |
| Friday, April 3, 2020 | NON-FINAL ACTION (IB REFUSAL) WITHDRAWN FOR REVIEW |
| Thursday, March 26, 2020 | CHANGE OF OWNER RECEIVED FROM IB |
| Thursday, March 19, 2020 | NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW |
| Wednesday, March 18, 2020 | NON-FINAL ACTION WRITTEN |
| Wednesday, March 11, 2020 | ASSIGNED TO EXAMINER |
| Tuesday, February 25, 2020 | APPLICATION FILING RECEIPT MAILED |
| Friday, February 21, 2020 | ASSIGNED TO EXAMINER |
| Friday, February 21, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Thursday, February 20, 2020 | SN ASSIGNED FOR SECT 66A APPL FROM IB |