| Serial Number | 86339888 |
| Word Mark | M MECUM |
| Filing Date | Thursday, July 17, 2014 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Thursday, February 20, 2025 |
| Registration Number | 4834603 |
| Registration Date | Tuesday, October 20, 2015 |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, August 4, 2015 |
| Goods and Services | Production of television programs featuring live and recorded auctions in the field of vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry and books; production of video tapes featuring prerecorded auctions in the field of vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry and books; online journals, namely, blogs featuring discussions about auctions in the field of vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles; on-line electronic newsletters delivered by e-mail featuring vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles, for sale at auctions |
| Description of Mark | The mark consists of the stylized letter "M" displayed over the stylized wording "MECUM". The letter "M" is in the color red. The word "MECUM" is in the color yellow and is outlined in the color black. |
| Goods and Services | Toy model cars; bobble head dolls; infant toys |
| Goods and Services | Printed materials, namely, catalogues and magazines featuring auctions in the field of vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles; stickers; printed paper signs |
| Goods and Services | Athletic apparel, namely, shirts, pants, jackets, shirts; sweatshirts; t-shirts; footwear; hats and caps; children's and infant's apparel, namely, jumpers, sleepwear, pajamas, shirts, baby bibs not of paper and hats; gloves |
| Indication of Colors claimed | The color(s) yellow, red and black is/are claimed as a feature of the mark. |
| Goods and Services | Retail store services and online retail store sales featuring vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles; dealerships in the field of automobiles, race cars, airplanes, tractors, yachts and motorcycles; arranging and conducting auctions and online auctions featuring vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles; providing a website featuring information about auctions in the field of vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 7, 2015 |
| Primary Code | 016 |
| First Use Anywhere Date | Friday, January 1, 1988 |
| First Use In Commerce Date | Friday, January 1, 1988 |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 7, 2015 |
| Primary Code | 025 |
| First Use Anywhere Date | Friday, January 1, 1988 |
| First Use In Commerce Date | Friday, January 1, 1988 |
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 7, 2015 |
| Primary Code | 028 |
| First Use Anywhere Date | Saturday, January 1, 2005 |
| First Use In Commerce Date | Saturday, January 1, 2005 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 7, 2015 |
| Primary Code | 035 |
| First Use Anywhere Date | Friday, January 1, 1988 |
| First Use In Commerce Date | Friday, January 1, 1988 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 7, 2015 |
| Primary Code | 041 |
| First Use Anywhere Date | Friday, January 1, 1988 |
| First Use In Commerce Date | Friday, January 1, 1988 |
| Party Name | Mecum Auction Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Walworth, WI 53184 |
| Party Name | Mecum Auction Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Walworth, WI 53184 |
| Party Name | Mecum Auction Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Walworth, WI 53184 |
| Event Date | Event Description |
| Thursday, May 7, 2015 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, July 21, 2014 | NEW APPLICATION ENTERED |
| Wednesday, July 23, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, October 28, 2014 | ASSIGNED TO EXAMINER |
| Monday, November 3, 2014 | NON-FINAL ACTION WRITTEN |
| Monday, November 3, 2014 | NON-FINAL ACTION E-MAILED |
| Monday, November 3, 2014 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, May 4, 2015 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, May 7, 2015 | ASSIGNED TO LIE |
| Thursday, May 7, 2015 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, August 4, 2015 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 4, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Saturday, June 6, 2015 | NON-FINAL ACTION WRITTEN |
| Saturday, June 6, 2015 | NON-FINAL ACTION E-MAILED |
| Saturday, June 6, 2015 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, June 17, 2015 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, June 17, 2015 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, June 18, 2015 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Saturday, June 20, 2015 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Saturday, June 27, 2015 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, July 15, 2015 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 20, 2020 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, October 20, 2015 | REGISTERED-PRINCIPAL REGISTER |
| Monday, September 12, 2016 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, September 12, 2016 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, February 1, 2017 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, October 20, 2020 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Saturday, March 13, 2021 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Tuesday, February 2, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Saturday, March 13, 2021 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Sunday, October 20, 2024 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Tuesday, October 22, 2024 | TEAS SECTION 8 & 9 RECEIVED |
| Thursday, February 20, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, February 20, 2025 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Thursday, February 20, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Thursday, February 20, 2025 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |