M Trademark

Trademark Overview


On Thursday, August 4, 2022, a trademark application was filed for M with the United States Patent and Trademark Office. The USPTO has given the M trademark a serial number of 97535166. The federal status of this trademark filing is SU - RESPONSE AFTER NON-FINAL ACTION - ENTERED as of Thursday, January 15, 2026. This trademark is owned by Enduring, Inc.. The M trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Education & Entertainment Services, and Medical & Beauty Services & Agricultural Services categories with the following description:

Educational services, namely, providing educational courses and coaching in the fields of preventative health care and heart health; educational services, namely, providing educational courses and coaching in the fields of health, wellness, and disease management

providing information about health, wellness, medical diagnostics and treatment in the field of healthcare; providing healthcare information; providing personalized healthcare services, namely, providing treatment, counseling, and diagnostics in the fields of preventative health care and heart health; integrative medical services; providing preventative health information; counseling services in the fields of health and wellness; counseling services in the field of disease management; providing a website featuring information on health and wellness; providing a website or mobile application for medical patients that allows access to a patient's personal medical history records; providing an internet-based prescription renewal service, namely, prescription refill reminder; medical testing of urine and blood sample; providing an online database of patient medical information to facilitate sharing and communication between patients and healthcare providers

Downloadable computer software and computer programs and computer hardware for accessing information about the delivery of medical care, treatment, diagnostics, educational courses, and counseling; downloadable computer software and computer programs and computer hardware for accessing a virtual platform for use in connection with medical, health, and wellness services; downloadable computer software and computer programs and computer hardware featuring messaging, video chat, and audio-visual communication tools for use between individuals and physicians and other healthcare workers; downloadable computer software and computer programs and computer hardware for individuals and medical providers to track and manage treatment, health, wellness, and treatment plans; downloadable computer software and computer programs and computer hardware for accessing a virtual platform featuring health and wellness activities, instruction, educational courses, and coaching; downloadable computer softwa...

General Information


Serial Number97535166
Word MarkM
Filing DateThursday, August 4, 2022
Status814 - SU - RESPONSE AFTER NON-FINAL ACTION - ENTERED
Status DateThursday, January 15, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, January 3, 2023

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesEducational services, namely, providing educational courses and coaching in the fields of preventative health care and heart health; educational services, namely, providing educational courses and coaching in the fields of health, wellness, and disease management
Goods and Servicesproviding information about health, wellness, medical diagnostics and treatment in the field of healthcare; providing healthcare information; providing personalized healthcare services, namely, providing treatment, counseling, and diagnostics in the fields of preventative health care and heart health; integrative medical services; providing preventative health information; counseling services in the fields of health and wellness; counseling services in the field of disease management; providing a website featuring information on health and wellness; providing a website or mobile application for medical patients that allows access to a patient's personal medical history records; providing an internet-based prescription renewal service, namely, prescription refill reminder; medical testing of urine and blood sample; providing an online database of patient medical information to facilitate sharing and communication between patients and healthcare providers
Goods and ServicesDownloadable computer software and computer programs and computer hardware for accessing information about the delivery of medical care, treatment, diagnostics, educational courses, and counseling; downloadable computer software and computer programs and computer hardware for accessing a virtual platform for use in connection with medical, health, and wellness services; downloadable computer software and computer programs and computer hardware featuring messaging, video chat, and audio-visual communication tools for use between individuals and physicians and other healthcare workers; downloadable computer software and computer programs and computer hardware for individuals and medical providers to track and manage treatment, health, wellness, and treatment plans; downloadable computer software and computer programs and computer hardware for accessing a virtual platform featuring health and wellness activities, instruction, educational courses, and coaching; downloadable computer software and computer programs and computer hardware for accessing medical support services, accessing and receiving diagnostic and treatment information, communicating with medical, health, and wellness professionals, and for receiving personal coaching; downloadable computer software and computer programs and computer hardware for accessing medical, health, and wellness educational content in text, image, audio, and video formats; downloadable computer software and computer programs and computer hardware for participating in educational courses with classes, modules, assignments, quizzes, and similar educational components; downloadable computer software and computer programs and computer hardware for use in connection with the collection, analysis, and sharing of personal medical data; downloadable computer software and computer programs and computer hardware for use in obtaining prescription and over the counter medications and referrals to healthcare providers; downloadable computer software and computer programs and computer hardware featuring pricing information for prescription drugs and over the counter medications, for purchasing of prescription drugs and over the counter medications, and for providing information regarding health, prescription drugs and over the counter medications; scales
Description of MarkThe mark consists of a stylized design of the letter "M" in a heart shape with two legs.

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateThursday, August 25, 2022
Primary Code009
First Use Anywhere DateThursday, February 2, 2023
First Use In Commerce DateThursday, February 2, 2023

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, August 25, 2022
Primary Code041
First Use Anywhere DateThursday, February 2, 2023
First Use In Commerce DateThursday, February 2, 2023

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, August 25, 2022
Primary Code044
First Use Anywhere DateThursday, February 2, 2023
First Use In Commerce DateThursday, February 2, 2023

Trademark Owner History


Party NameBITTERROOT BIO, INC.
Party Type21 - New Owner After Publication
Legal Entity Type03 - Corporation
AddressPALO ALTO, CA 94304

Party NameEnduring, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94104-5401

Party NameEnduring, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94107

Trademark Events


Event DateEvent Description
Monday, August 8, 2022NEW APPLICATION ENTERED
Thursday, August 25, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, August 26, 2022NOTICE OF DESIGN SEARCH CODE E-MAILED
Friday, September 23, 2022ASSIGNED TO EXAMINER
Saturday, September 24, 2022NON-FINAL ACTION WRITTEN
Saturday, September 24, 2022NON-FINAL ACTION E-MAILED
Saturday, September 24, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, September 29, 2022TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, September 29, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, September 29, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, November 15, 2022FINAL REFUSAL WRITTEN
Tuesday, November 15, 2022FINAL REFUSAL E-MAILED
Tuesday, November 15, 2022NOTIFICATION OF FINAL REFUSAL EMAILED
Tuesday, November 22, 2022TEAS REQUEST FOR RECONSIDERATION RECEIVED
Tuesday, November 22, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, November 23, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, November 25, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, December 14, 2022NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 3, 2023PUBLISHED FOR OPPOSITION
Tuesday, January 3, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 28, 2023NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, August 24, 2023SOU TEAS EXTENSION RECEIVED
Thursday, August 24, 2023SOU EXTENSION 1 FILED
Thursday, August 24, 2023SOU EXTENSION 1 GRANTED
Saturday, August 26, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, February 22, 2024SOU TEAS EXTENSION RECEIVED
Thursday, February 22, 2024SOU EXTENSION 2 FILED
Thursday, February 22, 2024SOU EXTENSION 2 GRANTED
Friday, February 23, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, August 28, 2024SOU TEAS EXTENSION RECEIVED
Wednesday, August 28, 2024SOU EXTENSION 3 FILED
Wednesday, August 28, 2024SOU EXTENSION 3 GRANTED
Wednesday, August 28, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, February 21, 2025SOU TEAS EXTENSION RECEIVED
Friday, February 21, 2025SOU EXTENSION 4 FILED
Saturday, February 22, 2025SOU EXTENSION 4 GRANTED
Saturday, February 22, 2025NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, April 11, 2025AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, May 2, 2025TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, May 2, 2025APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, May 2, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, May 2, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, May 2, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, May 7, 2025SOU TEAS EXTENSION RECEIVED
Friday, September 26, 2025CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, May 6, 2025SOU EXTENSION 5 FILED
Friday, September 26, 2025SOU EXTENSION 5 GRANTED
Saturday, September 27, 2025NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, October 3, 2025TEAS STATEMENT OF USE RECEIVED
Friday, October 3, 2025USE AMENDMENT FILED
Tuesday, October 28, 2025STATEMENT OF USE PROCESSING COMPLETE
Friday, January 2, 2026SU - NON-FINAL ACTION - WRITTEN
Friday, January 2, 2026NON-FINAL ACTION E-MAILED
Friday, January 2, 2026NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, January 7, 2026TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, January 15, 2026ASSIGNED TO LIE
Thursday, January 15, 2026CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, January 15, 2026TEAS/EMAIL CORRESPONDENCE ENTERED