| Serial Number | 98378103 |
| Word Mark | LUV |
| Filing Date | Friday, January 26, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, November 26, 2024 |
| Registration Number | 7579591 |
| Registration Date | Tuesday, November 26, 2024 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 24, 2024 |
| Description of Mark | The mark consists of a circle outline, representing a face/head, with the letters "LUV" used as two eyes and a mouth, which creates a smiley face, only with the left eye as an "L", the right eye as a "V", and the "U" as the mouth. |
| Goods and Services | Vitamins; Vitamin and mineral formed and packaged as bars; Vitamin and mineral supplements; Vitamin supplements; Vitamin tablets; Dietary supplemental drinks in the nature of vitamin and mineral beverages; Gummy vitamins; Powdered nutritional supplement drink mix containing vitamin D, vitamin C, vitamin B6, vitamin B12, Calcium, Magnesium, Sodium Chloride, Potassium Citrate |
| Pseudo Mark | LVU |
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 005, 006, 018, 044, 046, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, February 12, 2024 |
| Primary Code | 005 |
| First Use Anywhere Date | Wednesday, June 21, 2023 |
| First Use In Commerce Date | Monday, September 25, 2023 |
| Party Name | CEO Global, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | TUALATIN, OR 97062 |
| Party Name | CEO Global, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | TUALATIN, OR 97062 |
| Party Name | CEO Global, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | TUALATIN, OR 97062 |
| Event Date | Event Description |
| Tuesday, January 30, 2024 | NEW APPLICATION ENTERED |
| Monday, February 12, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, February 13, 2024 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, August 22, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, August 22, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, August 22, 2024 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, August 22, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, August 22, 2024 | ASSIGNED TO EXAMINER |
| Thursday, August 22, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 4, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 24, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 24, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 26, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 26, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |