LOYALTYENGINE Trademark

Trademark Overview


On Tuesday, October 15, 2024, a trademark application was filed for LOYALTYENGINE with the United States Patent and Trademark Office. The USPTO has given the LOYALTYENGINE trademark a serial number of 98801674. The federal status of this trademark filing is RESPONSE AFTER NON-FINAL ACTION - ENTERED as of Wednesday, July 16, 2025. This trademark is owned by EveryMatrix Software Ltd.. The LOYALTYENGINE trademark is filed in the Advertising, Business and Retail Services and Computer & Software Services & Scientific Services categories with the following description:

Advertising, marketing and promotional services; Administration of loyalty rewards programs to track player activity, award experience points, manage progression through loyalty levels, allocate virtual currency, and enable redemption of rewards through a configurable loyalty shop; administration of loyalty and incentive schemes for tracking player engagement, awarding experience points and virtual currency, managing level progression, and enabling reward redemption through a configurable loyalty shop; administration of sales and promotional incentive schemes for awarding virtual currency and experience points, managing tier-based progression, and facilitating the redemption of rewards to encourage user engagement; customer loyalty services for commercial, promotional and/or advertising purposes; customer relationship management; loyalty scheme services, namely, promoting the goods and services of others by means of a loyalty rewards scheme; loyalty scheme services, namely, promoting t...

Providing online non-downloadable application software as a service (SaaS) for managing loyalty and engagement programs in online gaming, namely providing platform-accessible tools and techniques for tracking player activity, awarding experience points and virtual currency, managing tier progression, operating redemption shops and gamified incentives, and collecting and analyzing player engagement data related to loyalty program participation and performance; providing online non-downloadable computer software for entertainment services, namely application software and software platforms, offered as software as a service (SaaS) for managing loyalty and engagement programs in online gaming; providing online non-downloadable computer software platforms as software as a service (SaaS) for managing loyalty and engagement programs in online gaming; providing online non-downloadable computer game software for gambling; providing online non-downloadable computer software for the administratio...
loyaltyengine

General Information


Serial Number98801674
Word MarkLOYALTYENGINE
Filing DateTuesday, October 15, 2024
Status661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED
Status DateWednesday, July 16, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Pseudo MarkLOYALTY ENGINE
Goods and ServicesAdvertising, marketing and promotional services; Administration of loyalty rewards programs to track player activity, award experience points, manage progression through loyalty levels, allocate virtual currency, and enable redemption of rewards through a configurable loyalty shop; administration of loyalty and incentive schemes for tracking player engagement, awarding experience points and virtual currency, managing level progression, and enabling reward redemption through a configurable loyalty shop; administration of sales and promotional incentive schemes for awarding virtual currency and experience points, managing tier-based progression, and facilitating the redemption of rewards to encourage user engagement; customer loyalty services for commercial, promotional and/or advertising purposes; customer relationship management; loyalty scheme services, namely, promoting the goods and services of others by means of a loyalty rewards scheme; loyalty scheme services, namely, promoting the goods and services of others by means of a loyalty rewards scheme; management of customer loyalty, incentive or promotional schemes for others; organization and management of business incentive and loyalty schemes of others; organization and management of customer loyalty programs for others; organization of customer loyalty programs for commercial, promotional or advertising purposes for others; organization, operation and supervision of customer loyalty schemes or others.
Goods and ServicesProviding online non-downloadable application software as a service (SaaS) for managing loyalty and engagement programs in online gaming, namely providing platform-accessible tools and techniques for tracking player activity, awarding experience points and virtual currency, managing tier progression, operating redemption shops and gamified incentives, and collecting and analyzing player engagement data related to loyalty program participation and performance; providing online non-downloadable computer software for entertainment services, namely application software and software platforms, offered as software as a service (SaaS) for managing loyalty and engagement programs in online gaming; providing online non-downloadable computer software platforms as software as a service (SaaS) for managing loyalty and engagement programs in online gaming; providing online non-downloadable computer game software for gambling; providing online non-downloadable computer software for the administration of online games and gaming; providing online-downloadable computer application software for playing computer games.

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, October 15, 2024
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, July 16, 2025
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameEveryMatrix Software Ltd.
Party Type10 - Original Applicant
Legal Entity Type13 - Limited Partnership
AddressSliema SLM1605
MT

Trademark Events


Event DateEvent Description
Tuesday, October 15, 2024NEW APPLICATION ENTERED
Sunday, April 20, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, April 21, 2025ASSIGNED TO EXAMINER
Monday, April 21, 2025NON-FINAL ACTION E-MAILED
Monday, April 21, 2025NON-FINAL ACTION WRITTEN
Wednesday, July 16, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, July 16, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, July 16, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, April 21, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED