LOYALTTY Trademark
Trademark Overview
On Thursday, January 8, 2026, a trademark application was filed for LOYALTTY with the United States Patent and Trademark Office. The USPTO has given the LOYALTTY trademark a serial number of 99584136. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Tuesday, May 19, 2026. This trademark is owned by GOLD LOYALTY LLC. The LOYALTTY trademark is filed in the Advertising, Business and Retail Services category with the following description:
Business administration of consumer loyalty programs; Providing incentive award programs for customers through issuance and processing of loyalty points for on-line purchase of a company's goods and services; Providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services; Administration of a consumer loyalty program to promote rental of apartments by others; Consumer loyalty services for commercial, promotional, and/or advertising purposes, namely, administration of frequent flyer program that allows members to redeem miles for points or awards offered by other loyalty programs; Promoting the goods and services of others by means of the issuance of loyalty rewards cards; Providing incentive award programs for customers through the issuance and processing of loyalty coupons for frequent use of participating businesses; Administration of a consumer loyalty program to promote restaurant services and retail services of ot...
General Information
| Serial Number | 99584136 |
| Word Mark | LOYALTTY |
| Filing Date | Thursday, January 8, 2026 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Tuesday, May 19, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 9, 2026 |
Trademark Statements
| Description of Mark | The mark consists of the word "LOYALTTY" to the right of a design of four squares, three are partially shaded and one contains a percentage symbol. All of the foregoing in navy blue. |
| NOT AVAILABLE | "LOYALTY" |
| Indication of Colors claimed | The color(s) Navy Blue is/are claimed as a feature of the mark. |
| Goods and Services | Business administration of consumer loyalty programs; Providing incentive award programs for customers through issuance and processing of loyalty points for on-line purchase of a company's goods and services; Providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services; Administration of a consumer loyalty program to promote rental of apartments by others; Consumer loyalty services for commercial, promotional, and/or advertising purposes, namely, administration of frequent flyer program that allows members to redeem miles for points or awards offered by other loyalty programs; Promoting the goods and services of others by means of the issuance of loyalty rewards cards; Providing incentive award programs for customers through the issuance and processing of loyalty coupons for frequent use of participating businesses; Administration of a consumer loyalty program to promote restaurant services and retail services of others; Providing incentive award programs for customers and employees through the distribution of prepaid stored value cards for the purpose of promoting and rewarding loyalty; Promoting the goods and services of others by means of a loyalty rewards card scheme; Administration of consumer loyalty and frequent flyer programs; Administration of consumer loyalty programs and frequent flyer programs; Promoting the goods and services of others by means of a loyalty rewards scheme; Promoting the goods and services of others by means of a loyalty rewards program; Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes |
| Pseudo Mark | LOYALTY |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, January 8, 2026 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, May 1, 2025 |
| First Use In Commerce Date | Thursday, May 1, 2025 |
Trademark Owner History
| Party Name | GOLD LOYALTY LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Sheridan, WY 82801 US |
Trademark Events
| Event Date | Event Description |
| Thursday, January 8, 2026 | NEW APPLICATION ENTERED |
| Thursday, January 8, 2026 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, April 28, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, April 28, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, May 6, 2026 | ASSIGNED TO EXAMINER |
| Friday, May 8, 2026 | NON-FINAL ACTION WRITTEN |
| Friday, May 8, 2026 | NON-FINAL ACTION E-MAILED |
| Friday, May 8, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, May 12, 2026 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, May 12, 2026 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, May 12, 2026 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, May 12, 2026 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, May 12, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 3, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |