LOVIATA Trademark
Trademark Overview
On Wednesday, January 14, 2026, a trademark application was filed for LOVIATA with the United States Patent and Trademark Office. The USPTO has given the LOVIATA trademark a serial number of 99593538. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Thursday, May 28, 2026. This trademark is owned by HANGZHOU SHINE ONWARD TECHNOLOGY CO.,LTD. The LOVIATA trademark is filed in the Toys & Sporting Goods Products category with the following description:
Wrist guards for athletic use; Sporting goods and equipment for speed training, namely, rings, cones, speed ladders, coaching sticks, training arches, ankle bands, resistance chutes, hurdles; Leg guards for athletic use; Knee pads for athletic use; Arm guards for athletic use; Elbow guards for athletic use; Kidney belts for sports; Hand wraps for sports use; Weight lifting belts; Protective supports for shoulders and elbows; Barbell neck protectors; Work-out gloves
General Information
| Serial Number | 99593538 |
| Word Mark | LOVIATA |
| Filing Date | Wednesday, January 14, 2026 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Thursday, May 28, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 16, 2026 |
Trademark Statements
| Goods and Services | Wrist guards for athletic use; Sporting goods and equipment for speed training, namely, rings, cones, speed ladders, coaching sticks, training arches, ankle bands, resistance chutes, hurdles; Leg guards for athletic use; Knee pads for athletic use; Arm guards for athletic use; Elbow guards for athletic use; Kidney belts for sports; Hand wraps for sports use; Weight lifting belts; Protective supports for shoulders and elbows; Barbell neck protectors; Work-out gloves |
Classification Information
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, January 14, 2026 |
| Primary Code | 028 |
| First Use Anywhere Date | Tuesday, November 25, 2025 |
| First Use In Commerce Date | Tuesday, November 25, 2025 |
Trademark Owner History
| Party Name | HANGZHOU SHINE ONWARD TECHNOLOGY CO.,LTD |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Hangzhou City, Zhejiang Province 310050
CN |
Trademark Events
| Event Date | Event Description |
| Wednesday, January 14, 2026 | NEW APPLICATION ENTERED |
| Wednesday, January 14, 2026 | APPLICATION FILING RECEIPT MAILED |
| Monday, May 4, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, May 12, 2026 | ASSIGNED TO EXAMINER |
| Thursday, May 21, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
