LOVE YOUR BRILLIANT SELF Trademark

Trademark Overview


On Thursday, June 3, 2021, a trademark application was filed for LOVE YOUR BRILLIANT SELF with the United States Patent and Trademark Office. The USPTO has given the LOVE YOUR BRILLIANT SELF trademark a serial number of 90752421. The federal status of this trademark filing is REGISTERED as of Tuesday, May 9, 2023. This trademark is owned by Vitamin Shoppe Procurement Services LLC. The LOVE YOUR BRILLIANT SELF trademark is filed in the Pharmaceutical Products category with the following description:

Vitamins; multi-vitamin, mineral, dietary and nutritional supplements; dietary supplements in the nature of powders, capsules and gummies; dietary and nutritional supplements containing melatonin, collagen, biotin, calcium, apple cider vinegar; probiotic supplements; herbal supplements, namely, D-mannose; Dietary supplements, namely, myo-inositol and chiro inositol capsules; dietary supplements supporting hair, skin and nails
love your brilliant self

General Information


Serial Number90752421
Word MarkLOVE YOUR BRILLIANT SELF
Filing DateThursday, June 3, 2021
Status700 - REGISTERED
Status DateTuesday, May 9, 2023
Registration Number7049886
Registration DateTuesday, May 9, 2023
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 17, 2022

Trademark Statements


Goods and ServicesVitamins; multi-vitamin, mineral, dietary and nutritional supplements; dietary supplements in the nature of powders, capsules and gummies; dietary and nutritional supplements containing melatonin, collagen, biotin, calcium, apple cider vinegar; probiotic supplements; herbal supplements, namely, D-mannose; Dietary supplements, namely, myo-inositol and chiro inositol capsules; dietary supplements supporting hair, skin and nails

Classification Information


International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes005, 006, 018, 044, 046, 051, 052
Class Status Code6 - Active
Class Status DateThursday, August 26, 2021
Primary Code005
First Use Anywhere DateMonday, February 7, 2022
First Use In Commerce DateMonday, February 7, 2022

Trademark Owner History


Party NameTHE VITAMIN SHOPPE, LLC
Party Type32 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressLOS ANGELES, CA 90049

Party NameTVS BUYER, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressLOS ANGELES, CA 90049

Party NameVitamin Shoppe Procurement Services LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressSecaucus, NJ 07094

Party NameVitamin Shoppe Procurement Services LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressSecaucus, NJ 07094

Party NameVitamin Shoppe Procurement Services LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressSecaucus, NJ 07094

Trademark Events


Event DateEvent Description
Monday, June 7, 2021NEW APPLICATION ENTERED
Thursday, August 26, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, December 30, 2021ASSIGNED TO EXAMINER
Friday, January 7, 2022NON-FINAL ACTION WRITTEN
Friday, January 7, 2022NON-FINAL ACTION E-MAILED
Friday, January 7, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, April 4, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, April 4, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, April 4, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Monday, April 4, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, April 8, 2022TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, April 8, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Saturday, April 9, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, April 11, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, April 13, 2022ASSIGNED TO LIE
Thursday, April 14, 2022LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, April 27, 2022NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 17, 2022PUBLISHED FOR OPPOSITION
Tuesday, May 17, 2022OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 12, 2022NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, January 12, 2023SOU TEAS EXTENSION RECEIVED
Thursday, January 12, 2023SOU EXTENSION 1 FILED
Thursday, January 12, 2023SOU EXTENSION 1 GRANTED
Saturday, January 14, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, February 15, 2023TEAS STATEMENT OF USE RECEIVED
Saturday, March 4, 2023CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, February 15, 2023USE AMENDMENT FILED
Saturday, March 4, 2023STATEMENT OF USE PROCESSING COMPLETE
Tuesday, March 21, 2023SU - NON-FINAL ACTION - WRITTEN
Tuesday, March 21, 2023NON-FINAL ACTION E-MAILED
Tuesday, March 21, 2023NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, March 29, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, March 30, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, March 30, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, March 30, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, March 31, 2023ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Saturday, April 1, 2023NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, May 9, 2023NOTICE OF REGISTRATION CONFIRMATION EMAILED
Tuesday, May 9, 2023REGISTERED-PRINCIPAL REGISTER
Wednesday, October 23, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, May 28, 2025AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, June 11, 2025AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, October 4, 2023ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY