| Serial Number | 88041387 |
| Word Mark | LOVE AT 1ST LASH |
| Filing Date | Tuesday, July 17, 2018 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Friday, July 25, 2025 |
| Registration Number | 5708770 |
| Registration Date | Tuesday, March 26, 2019 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, January 8, 2019 |
| Pseudo Mark | LOVE AT FIRST LASH |
| Goods and Services | Mascara |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 20, 2018 |
| Primary Code | 003 |
| First Use Anywhere Date | Tuesday, July 17, 2018 |
| First Use In Commerce Date | Tuesday, July 17, 2018 |
| Party Name | THE AVON COMPANY |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10006 |
| Party Name | New Avon LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10006 |
| Party Name | New Avon LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10006 |
| Party Name | New Avon LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10006 |
| Event Date | Event Description |
| Wednesday, October 10, 2018 | ASSIGNED TO EXAMINER |
| Friday, July 20, 2018 | NEW APPLICATION ENTERED |
| Friday, July 20, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, January 8, 2019 | PUBLISHED FOR OPPOSITION |
| Thursday, October 11, 2018 | NON-FINAL ACTION WRITTEN |
| Thursday, October 11, 2018 | NON-FINAL ACTION E-MAILED |
| Thursday, October 11, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, October 24, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, October 24, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, October 25, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, November 7, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, November 29, 2018 | ASSIGNED TO LIE |
| Wednesday, December 19, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 26, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, July 25, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Friday, July 25, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Thursday, July 24, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, January 8, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 26, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Friday, November 25, 2022 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, March 24, 2025 | TEAS SECTION 8 & 15 RECEIVED |