LOSE FOR KEEPS Trademark
Trademark Overview
On Wednesday, April 1, 2026, a trademark application was filed for LOSE FOR KEEPS with the United States Patent and Trademark Office. The USPTO has given the LOSE FOR KEEPS trademark a serial number of 99738847. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Wednesday, May 6, 2026. This trademark is owned by Noom, Inc.. The LOSE FOR KEEPS trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Communication Services, Education & Entertainment Services, and Medical & Beauty Services & Agricultural Services categories with the following description:
Computer services, namely, providing on-line facilities for real-time interaction with other computer users concerning topics of health, mental health, women's health, sleep, fitness, and weight loss.
Downloadable mobile software application for setting, tracking and monitoring health, mental health, women's health, sleep, fitness, wellness, and weight loss goals of users; downloadable mobile software application for sharing of information in the fields of health, mental health, women's health, sleep, fitness, and wellness; downloadable mobile application software for monitoring of health, mental health, mental health, women's health, sleep, fitness, and wellness data; downloadable mobile application software for interaction between users and coaches via video, text and direct interaction; downloadable mobile application software for user enrollment and registration; downloadable mobile application software for allowing users to access physicians, medical specialists, nurses, health care professionals and healthcare service providers online via video for the purpose of obtaining medical and healthcare services, counseling, and medical and health care advice.
Physician and healthcare services provided online, namely medical weight management, longevity medicine, and healthcare related to healthy aging; consulting services in the fields of provision of medical services and health care; providing information in the field of diabetes; health counseling; counseling in the fields of mental health and wellness; counseling services in the fields of health, mental health, women's health, sleep health, weight loss, and wellness services.
Educational services, namely, providing professional coaching services of individuals in the fields of health, mental health, women's health, sleep, fitness, wellness, and weight loss management; Educational services, namely, providing professional coaching services of individuals in the field of achieving behavioral changes to avoid or address pre-chronic and chronic conditions; educational services, namely, developing curriculum and lessons for others in the fields of health, mental health, women's health, sleep, fitness, wellness, and weight loss management; Counseling services in the field of physical fitness.
General Information
| Serial Number | 99738847 |
| Word Mark | LOSE FOR KEEPS |
| Filing Date | Wednesday, April 1, 2026 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Wednesday, May 6, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 26, 2026 |
Trademark Statements
| Goods and Services | Computer services, namely, providing on-line facilities for real-time interaction with other computer users concerning topics of health, mental health, women's health, sleep, fitness, and weight loss. |
| Goods and Services | Downloadable mobile software application for setting, tracking and monitoring health, mental health, women's health, sleep, fitness, wellness, and weight loss goals of users; downloadable mobile software application for sharing of information in the fields of health, mental health, women's health, sleep, fitness, and wellness; downloadable mobile application software for monitoring of health, mental health, mental health, women's health, sleep, fitness, and wellness data; downloadable mobile application software for interaction between users and coaches via video, text and direct interaction; downloadable mobile application software for user enrollment and registration; downloadable mobile application software for allowing users to access physicians, medical specialists, nurses, health care professionals and healthcare service providers online via video for the purpose of obtaining medical and healthcare services, counseling, and medical and health care advice. |
| Goods and Services | Physician and healthcare services provided online, namely medical weight management, longevity medicine, and healthcare related to healthy aging; consulting services in the fields of provision of medical services and health care; providing information in the field of diabetes; health counseling; counseling in the fields of mental health and wellness; counseling services in the fields of health, mental health, women's health, sleep health, weight loss, and wellness services. |
| Goods and Services | Educational services, namely, providing professional coaching services of individuals in the fields of health, mental health, women's health, sleep, fitness, wellness, and weight loss management; Educational services, namely, providing professional coaching services of individuals in the field of achieving behavioral changes to avoid or address pre-chronic and chronic conditions; educational services, namely, developing curriculum and lessons for others in the fields of health, mental health, women's health, sleep, fitness, wellness, and weight loss management; Counseling services in the field of physical fitness. |
Classification Information
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, April 1, 2026 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 038 - Services allowing people to communicate with another by a sensory means. |
| US Class Codes | 100, 101, 104 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, April 1, 2026 |
| Primary Code | 038 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, April 1, 2026 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, April 1, 2026 |
| Primary Code | 044 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Noom, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Princeton, NJ 08542 US |
Trademark Events
| Event Date | Event Description |
| Wednesday, April 1, 2026 | NEW APPLICATION ENTERED |
| Wednesday, April 1, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, April 1, 2026 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, April 7, 2026 | ASSIGNED TO EXAMINER |
| Friday, April 10, 2026 | NON-FINAL ACTION WRITTEN |
| Friday, April 10, 2026 | NON-FINAL ACTION E-MAILED |
| Friday, April 10, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, April 28, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, April 28, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, April 28, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, April 30, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |