LOONA Trademark

Trademark Overview


On Monday, August 7, 2023, a trademark application was filed for LOONA with the United States Patent and Trademark Office. The USPTO has given the LOONA trademark a serial number of 98120171. The federal status of this trademark filing is REGISTERED as of Tuesday, June 24, 2025. This trademark is owned by JOY BRANDS LLC. The LOONA trademark is filed in the Wines & Spirits category with the following description:

Alcoholic beverages, except beer; Alcoholic mixed beverages except beers; Prepared alcoholic cocktail
loona

General Information


Serial Number98120171
Word MarkLOONA
Filing DateMonday, August 7, 2023
Status700 - REGISTERED
Status DateTuesday, June 24, 2025
Registration Number7845276
Registration DateTuesday, June 24, 2025
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, May 21, 2024

Trademark Statements


Description of MarkThe mark consists of a stylized multi-faceted depiction of a wolf. The wolf is encased in a circular design. The outer top half of the circular design is outlined. Below the circular design appears the term "LOONA" in stylized capital letters.
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesAlcoholic beverages, except beer; Alcoholic mixed beverages except beers; Prepared alcoholic cocktail

Classification Information


International Class033 - Alcoholic beverages (except beers).
US Class Codes047, 049
Class Status Code6 - Active
Class Status DateWednesday, September 6, 2023
Primary Code033
First Use Anywhere DateFriday, November 24, 2023
First Use In Commerce DateFriday, November 24, 2023

Trademark Owner History


Party NameJOY BRANDS LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressSAN JUAN, PR 00927

Party NameJOY BRANDS LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressSAN JUAN, PR 00927

Party NameJOY BRANDS LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressSAN JUAN, PR 00927

Trademark Events


Event DateEvent Description
Thursday, August 10, 2023NEW APPLICATION ENTERED
Wednesday, September 6, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, September 7, 2023NOTICE OF DESIGN SEARCH CODE E-MAILED
Monday, April 8, 2024ASSIGNED TO EXAMINER
Friday, April 12, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 1, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 21, 2024PUBLISHED FOR OPPOSITION
Tuesday, October 29, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, February 25, 2025USE AMENDMENT FILED
Tuesday, February 25, 2025TEAS STATEMENT OF USE RECEIVED
Wednesday, May 14, 2025STATEMENT OF USE PROCESSING COMPLETE
Wednesday, May 14, 2025CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, May 21, 2025ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, May 21, 2025NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Friday, May 23, 2025ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED
Tuesday, June 24, 2025REGISTERED-PRINCIPAL REGISTER
Tuesday, June 24, 2025NOTICE OF REGISTRATION CONFIRMATION EMAILED