| Serial Number | 88190710 |
| Word Mark | LOOK UP! |
| Filing Date | Monday, November 12, 2018 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Friday, May 30, 2025 |
| Registration Number | 5957126 |
| Registration Date | Tuesday, January 7, 2020 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 2, 2019 |
| Certificate of Correction for Registration | In the statement, line 1, "ARUDEM LLC (UTAH LIMITED LIABILITY COMPANY)" should be deleted, and ARUDEM, LLC (DELAWARE LIMITED LIABILITY COMPANY) should be inserted. |
| Goods and Services | Beer |
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, November 29, 2018 |
| Primary Code | 032 |
| First Use Anywhere Date | Saturday, October 5, 2019 |
| First Use In Commerce Date | Saturday, October 5, 2019 |
| Party Name | ARUDEM, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Salt Lake City, UT 84115 |
| Party Name | ARUDEM, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Salt Lake City, UT 84115 |
| Party Name | ARUDEM, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Salt Lake City, UT 84115 |
| Event Date | Event Description |
| Thursday, November 15, 2018 | NEW APPLICATION ENTERED |
| Thursday, November 29, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, February 14, 2019 | ASSIGNED TO EXAMINER |
| Friday, February 15, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 13, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 2, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 2, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 28, 2019 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, November 14, 2019 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, November 14, 2019 | USE AMENDMENT FILED |
| Thursday, December 5, 2019 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, November 26, 2019 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, November 26, 2019 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, December 4, 2019 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, January 7, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, December 1, 2020 | TEAS SECTION 7 REQUEST RECEIVED |
| Thursday, January 21, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, January 27, 2021 | CORRECTION UNDER SECTION 7 - PROCESSED |
| Wednesday, February 5, 2025 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, January 7, 2025 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, May 30, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, May 30, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Friday, May 30, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |