LONGING FOR BELONGING Trademark

Trademark Overview


On Monday, August 29, 2022, a trademark application was filed for LONGING FOR BELONGING with the United States Patent and Trademark Office. The USPTO has given the LONGING FOR BELONGING trademark a serial number of 97568600. The federal status of this trademark filing is FIRST EXTENSION - GRANTED as of Tuesday, July 23, 2024. This trademark is owned by I AM PLURAL, LLC. The LONGING FOR BELONGING trademark is filed in the Advertising, Business and Retail Services, Education & Entertainment Services, Restaurant & Hotel Services, Personal, and Legal & Social Services categories with the following description:

Providing a website featuring entertainment information; providing online journals, namely, blogs in the fields of bars, restaurants, nightlife, entertainment, food, culinary arts, dining, entertaining, travel, city guides, culture, and fitness services and activities; providing online non-downloadable articles, audio recordings, videos, images, newsletters, and multimedia entertainment content in the fields of bars, restaurants, nightlife, entertainment, food, culinary arts, dining, entertaining, travel, city guides, culture, and fitness services and activities; providing online non-downloadable podcasts in the fields of bars, restaurants, nightlife, entertainment, food, culinary arts, dining, entertaining, travel, city guides, culture, and fitness services and activities; entertainment services, namely, providing a website featuring prose presentations in the fields of bars, restaurants, nightlife, entertainment, food, culinary arts, dining, entertaining, travel, city guides, culture...

Marketing and advertising services in the nature of promotion of third-party goods and services via social media; online retail store services featuring travel related goods, namely, apparel, personal care products, travel gadgets and accessories, and luggage; providing ratings and reviews on nightlife, entertainment, entertaining, travel, city guides, culture and fitness services and activities for commercial purposes

Online social networking services provided through a lifestyle, entertainment, and travel website

Hotel services, namely, provision of hotel accommodation; resort hotel accommodation services; temporary accommodation services, namely, arranging and providing temporary accommodation, booking of temporary accommodation, reservation of temporary accommodation, rental of temporary accommodation; reservation services for temporary accommodation, hotel accommodation and vacation accommodation; bar services and cocktail lounge services; cafe services, restaurant and snack bar services; restaurant reservation services; catering services for the provision of food and drink; provision of conference, meeting, social events and exhibition facilities; providing banquet and social function facilities for special occasions; providing a website featuring information in the field of hotel accommodation and temporary accommodation services for travelers, and reviews and ratings of hotel accommodation and temporary accommodation services for travelers; providing information, news, and commentary in t...
longing for belonging

General Information


Serial Number97568600
Word MarkLONGING FOR BELONGING
Filing DateMonday, August 29, 2022
Status730 - FIRST EXTENSION - GRANTED
Status DateTuesday, July 23, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 26, 2023

Trademark Statements


Goods and ServicesProviding a website featuring entertainment information; providing online journals, namely, blogs in the fields of bars, restaurants, nightlife, entertainment, food, culinary arts, dining, entertaining, travel, city guides, culture, and fitness services and activities; providing online non-downloadable articles, audio recordings, videos, images, newsletters, and multimedia entertainment content in the fields of bars, restaurants, nightlife, entertainment, food, culinary arts, dining, entertaining, travel, city guides, culture, and fitness services and activities; providing online non-downloadable podcasts in the fields of bars, restaurants, nightlife, entertainment, food, culinary arts, dining, entertaining, travel, city guides, culture, and fitness services and activities; entertainment services, namely, providing a website featuring prose presentations in the fields of bars, restaurants, nightlife, entertainment, food, culinary arts, dining, entertaining, travel, city guides, culture, and fitness services and activities; providing information, news, and commentary in the fields of nightlife, entertainment, culture and fitness; providing ratings and reviews on events and activities in the fields of nightlife, entertainment, entertaining, travel, city guides, culture and fitness services and activities
Goods and ServicesMarketing and advertising services in the nature of promotion of third-party goods and services via social media; online retail store services featuring travel related goods, namely, apparel, personal care products, travel gadgets and accessories, and luggage; providing ratings and reviews on nightlife, entertainment, entertaining, travel, city guides, culture and fitness services and activities for commercial purposes
Goods and ServicesOnline social networking services provided through a lifestyle, entertainment, and travel website
Goods and ServicesHotel services, namely, provision of hotel accommodation; resort hotel accommodation services; temporary accommodation services, namely, arranging and providing temporary accommodation, booking of temporary accommodation, reservation of temporary accommodation, rental of temporary accommodation; reservation services for temporary accommodation, hotel accommodation and vacation accommodation; bar services and cocktail lounge services; cafe services, restaurant and snack bar services; restaurant reservation services; catering services for the provision of food and drink; provision of conference, meeting, social events and exhibition facilities; providing banquet and social function facilities for special occasions; providing a website featuring information in the field of hotel accommodation and temporary accommodation services for travelers, and reviews and ratings of hotel accommodation and temporary accommodation services for travelers; providing information, news, and commentary in the fields of bars, restaurants, culinary arts, and dining; providing ratings and reviews on bars, restaurants, food, culinary arts, and dining services

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, September 15, 2022
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, September 15, 2022
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, January 31, 2023
Primary Code043
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, September 15, 2022
Primary Code045
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameI AM PLURAL, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressPortland, OR 97201

Party NameI AM PLURAL, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressPortland, OR 97201

Trademark Events


Event DateEvent Description
Monday, November 14, 2022NON-FINAL ACTION WRITTEN
Thursday, September 1, 2022NEW APPLICATION ENTERED
Thursday, September 15, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, November 3, 2022ASSIGNED TO EXAMINER
Monday, November 14, 2022NON-FINAL ACTION E-MAILED
Monday, November 14, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, January 26, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, January 26, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Saturday, January 28, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, January 31, 2023EXAMINERS AMENDMENT -WRITTEN
Tuesday, January 31, 2023EXAMINERS AMENDMENT E-MAILED
Tuesday, January 31, 2023NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, January 31, 2023EXAMINER'S AMENDMENT ENTERED
Tuesday, October 10, 2023PRIORITY ACTION WRITTEN
Tuesday, October 10, 2023PRIORITY ACTION E-MAILED
Tuesday, October 10, 2023NOTIFICATION OF PRIORITY ACTION E-MAILED
Thursday, October 19, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, October 19, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, October 20, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, November 20, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, December 6, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 26, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 20, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, December 26, 2023PUBLISHED FOR OPPOSITION
Tuesday, July 2, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, July 2, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, July 2, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, July 23, 2024SOU TEAS EXTENSION RECEIVED
Tuesday, July 23, 2024SOU EXTENSION 1 FILED
Tuesday, July 23, 2024SOU EXTENSION 1 GRANTED
Wednesday, July 24, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED