| Serial Number | 87015018 |
| Word Mark | LONGEVITY BRAND SUA ÔNG THO |
| Filing Date | Tuesday, April 26, 2016 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Wednesday, November 22, 2023 |
| Registration Number | 5221159 |
| Registration Date | Tuesday, June 13, 2017 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, March 28, 2017 |
| Description of Mark | The mark consists of a square design with the wording "LONGEVITY BRAND" on a shared bar above the image of an old man with Chinese and Vietnamese characters to the left of the man. Below the old man appears the wording "SUA ONG THO" with a bar below the wording. |
| Goods and Services | Milk and milk products, namely, sweetened and unsweetened evaporated and condensed milk |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Transliteration Statement | The non-Latin characters in the mark transliterate to "shou xing gong lian nai" and this means "GOD OF LONGEVITY CONDENSED MILK" in English. |
| Translation of Words in Mark | The English translation of the wording "sua ông tho" in the mark is "Longevity Condensed milk". |
| Disclaimer with Predetermined Text | "BRAND", "SUA" AND THE CHINESE AND VIETNAMESE CHARACTERS THAT TRANSLITERATE TO "LIAN NAI" |
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 29, 2016 |
| Primary Code | 029 |
| First Use Anywhere Date | Friday, July 31, 1936 |
| First Use In Commerce Date | Sunday, January 31, 1982 |
| Party Name | FrieslandCampina Nederland B.V. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | AMERSFOORT 3818 LE NL |
| Party Name | FrieslandCampina Nederland B.V. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | 3818 LE AMERSFOORT NL |
| Party Name | FrieslandCampina Nederland B.V. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | 3818 LE AMERSFOORT NL |
| Event Date | Event Description |
| Wednesday, November 22, 2023 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Wednesday, November 22, 2023 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Wednesday, November 22, 2023 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, May 25, 2023 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, June 13, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, June 13, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, March 28, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 28, 2017 | PUBLISHED FOR OPPOSITION |
| Wednesday, March 8, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, February 21, 2017 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Thursday, February 2, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 18, 2017 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, January 18, 2017 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, January 17, 2017 | ASSIGNED TO LIE |
| Friday, December 16, 2016 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, July 7, 2016 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, July 7, 2016 | NON-FINAL ACTION E-MAILED |
| Thursday, July 7, 2016 | NON-FINAL ACTION WRITTEN |
| Tuesday, July 5, 2016 | ASSIGNED TO EXAMINER |
| Saturday, April 30, 2016 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, April 29, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, April 29, 2016 | NEW APPLICATION ENTERED |