LL O.O VV EE HEINEKEN Trademark
Trademark Overview
On Tuesday, January 28, 2025, a trademark application was filed for LL O.O VV EE HEINEKEN with the United States Patent and Trademark Office. The USPTO has given the LL O.O VV EE HEINEKEN trademark a serial number of 99020508. The federal status of this trademark filing is REGISTERED as of Tuesday, October 14, 2025. This trademark is owned by Heineken Brouwerijen B.V.. The LL O.O VV EE HEINEKEN trademark is filed in the Light Beverage Products category with the following description:
Non-alcoholic beer
General Information
| Serial Number | 99020508 |
| Word Mark | LL O.O VV EE HEINEKEN |
| Filing Date | Tuesday, January 28, 2025 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 14, 2025 |
| Registration Number | 7982788 |
| Registration Date | Tuesday, October 14, 2025 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 26, 2025 |
Trademark Statements
| Description of Mark | The mark consists of the stylized word LOVE spelled vertically next to the stylized word LOVE spelled vertically. There is a period in between the two Os of the words LOVE and LOVE. Above the stylized words LOVE LOVE is a star design. Below the words LOVE LOVE is the stylized word HEINEKEN. |
| Pseudo Mark | LL O PERIOD O VV EE HEINEKEN |
| Pseudo Mark | LOVE LOVE HEINEKEN |
| Goods and Services | Non-alcoholic beer |
Classification Information
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, January 28, 2025 |
| Primary Code | 032 |
| First Use Anywhere Date | Monday, August 19, 2024 |
| First Use In Commerce Date | Monday, August 19, 2024 |
Trademark Owner History
| Party Name | Heineken Brouwerijen B.V. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 26 - NOT AVAILABLE |
| Address | AMSTERDAM 1017 ZD
NL |
| Party Name | Heineken Brouwerijen B.V. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 26 - NOT AVAILABLE |
| Address | AMSTERDAM 1017 ZD
NL |
| Party Name | Heineken Brouwerijen B.V. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 26 - NOT AVAILABLE |
| Address | AMSTERDAM 1017 ZD
NL |
Trademark Events
| Event Date | Event Description |
| Tuesday, January 28, 2025 | NEW APPLICATION ENTERED |
| Wednesday, July 2, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, January 28, 2025 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, July 8, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, July 16, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 20, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 26, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 26, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 14, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 14, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
