LIVEPLAY Trademark
Trademark Overview
On Wednesday, November 5, 2025, a trademark application was filed for LIVEPLAY with the United States Patent and Trademark Office. The USPTO has given the LIVEPLAY trademark a serial number of 99480436. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, May 5, 2026. This trademark is owned by Live Play Mobile Inc.. The LIVEPLAY trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Communication Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:
Entertainment services, namely, providing on-line, non-downloadable virtual goods in the nature of game currency and consumables in the nature of extra time and other play enhancing features for use in virtual environments created for entertainment purposes; Entertainment services, namely, providing an on-line computer game; Providing information on-line relating to computer games and computer enhancements for games; Provision of information relating to electronic computer games provided via the Internet; entertainment services, namely, providing a website for online gambling; online gaming services in the nature of casino gaming, online gambling services, and online betting services; providing online computer games for entertainment featuring a web-based system and online portal for multiple players to participate in online multi-player casino-type games, gaming contests, and tournaments, all being features of such online computer games; online gaming services in the nature of casino ...
Streaming of audio, visual, and audiovisual coverage of live casino, gaming tournaments, contests, and competitions on the Internet; broadcasting of pre-recorded, delayed and live content in the nature of television programs in the field of current events, entertainment, cinematographic entertainment, gambling, betting, and news and current events on line or via means of a global computer network including content accessible via wireless electronic communication devices; musical audio and video broadcasting; audio and video broadcasting via wireless application protocol; audio and video broadcasting via the Internet, or by other electronic means, including wireless electronic communication devices; streaming of video and audio material on the Internet
Downloadable electronic game programs; Downloadable electronic game software for use on mobile devices, portable media players, handheld computers, and handheld digital electronic devices; Downloadable interactive game programs; Downloadable video and computer game programs; Downloadable virtual goods, namely, computer programs featuring game currency and consumables in the nature of extra time and other play enhancing features for use in online virtual worlds; Downloadable computer gaming software for gambling; Downloadable computer gaming software for gambling and betting; Downloadable interactive multimedia computer gaming programs for gambling, betting, and for use in providing amusement and entertainment services
Providing online non-downloadable electronic game programs; providing online downloadable electronic game software for use on mobile devices, portable media players, handheld computers, and handheld digital electronic devices; providing online non-downloadable interactive game programs; providing online non-downloadable video and computer game programs; providing online non-downloadable virtual goods, namely, online non-downloadable computer programs featuring game currency and consumables in the nature of extra time and other play enhancing features for use in online virtual worlds; providing online non-downloadable computer gaming software for gambling; providing online non-downloadable computer gaming software for gambling and betting; providing online non-downloadable interactive multimedia computer gaming programs for gambling, betting, and for use in providing amusement and entertainment services
General Information
| Serial Number | 99480436 |
| Word Mark | LIVEPLAY |
| Filing Date | Wednesday, November 5, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, May 5, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 5, 2026 |
Trademark Statements
| Goods and Services | Entertainment services, namely, providing on-line, non-downloadable virtual goods in the nature of game currency and consumables in the nature of extra time and other play enhancing features for use in virtual environments created for entertainment purposes; Entertainment services, namely, providing an on-line computer game; Providing information on-line relating to computer games and computer enhancements for games; Provision of information relating to electronic computer games provided via the Internet; entertainment services, namely, providing a website for online gambling; online gaming services in the nature of casino gaming, online gambling services, and online betting services; providing online computer games for entertainment featuring a web-based system and online portal for multiple players to participate in online multi-player casino-type games, gaming contests, and tournaments, all being features of such online computer games; online gaming services in the nature of casino gambling featuring virtual multi-player card rooms by means of the Internet for casino-type card games, gaming contests, and tournaments; organization, conducting, and operating of gambling contests, tournaments, and competitions; online lottery services; information, advisory, and consultancy services relating to all of the aforementioned services |
| Goods and Services | Streaming of audio, visual, and audiovisual coverage of live casino, gaming tournaments, contests, and competitions on the Internet; broadcasting of pre-recorded, delayed and live content in the nature of television programs in the field of current events, entertainment, cinematographic entertainment, gambling, betting, and news and current events on line or via means of a global computer network including content accessible via wireless electronic communication devices; musical audio and video broadcasting; audio and video broadcasting via wireless application protocol; audio and video broadcasting via the Internet, or by other electronic means, including wireless electronic communication devices; streaming of video and audio material on the Internet |
| Goods and Services | Downloadable electronic game programs; Downloadable electronic game software for use on mobile devices, portable media players, handheld computers, and handheld digital electronic devices; Downloadable interactive game programs; Downloadable video and computer game programs; Downloadable virtual goods, namely, computer programs featuring game currency and consumables in the nature of extra time and other play enhancing features for use in online virtual worlds; Downloadable computer gaming software for gambling; Downloadable computer gaming software for gambling and betting; Downloadable interactive multimedia computer gaming programs for gambling, betting, and for use in providing amusement and entertainment services |
| Goods and Services | Providing online non-downloadable electronic game programs; providing online downloadable electronic game software for use on mobile devices, portable media players, handheld computers, and handheld digital electronic devices; providing online non-downloadable interactive game programs; providing online non-downloadable video and computer game programs; providing online non-downloadable virtual goods, namely, online non-downloadable computer programs featuring game currency and consumables in the nature of extra time and other play enhancing features for use in online virtual worlds; providing online non-downloadable computer gaming software for gambling; providing online non-downloadable computer gaming software for gambling and betting; providing online non-downloadable interactive multimedia computer gaming programs for gambling, betting, and for use in providing amusement and entertainment services |
Classification Information
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, November 5, 2025 |
| Primary Code | 009 |
| First Use Anywhere Date | Sunday, June 30, 2019 |
| First Use In Commerce Date | Sunday, June 30, 2019 |
| International Class | 038 - Services allowing people to communicate with another by a sensory means. |
| US Class Codes | 100, 101, 104 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, November 5, 2025 |
| Primary Code | 038 |
| First Use Anywhere Date | Sunday, June 30, 2019 |
| First Use In Commerce Date | Sunday, June 30, 2019 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, November 5, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | Sunday, June 30, 2019 |
| First Use In Commerce Date | Sunday, June 30, 2019 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, November 5, 2025 |
| Primary Code | 042 |
| First Use Anywhere Date | Sunday, June 30, 2019 |
| First Use In Commerce Date | Sunday, June 30, 2019 |
Trademark Owner History
| Party Name | Live Play Mobile Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Walnut Creek, CA 94596 US |
| Party Name | Live Play Mobile Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Walnut Creek, CA 94596 US |
Trademark Events
| Event Date | Event Description |
| Wednesday, November 5, 2025 | NEW APPLICATION ENTERED |
| Wednesday, November 5, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, November 13, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Thursday, November 13, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, November 13, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, February 11, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, March 18, 2026 | ASSIGNED TO EXAMINER |
| Friday, March 20, 2026 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, March 20, 2026 | EXAMINERS AMENDMENT E-MAILED |
| Friday, March 20, 2026 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, March 20, 2026 | EXAMINER'S AMENDMENT ENTERED |
| Friday, March 20, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, April 7, 2026 | WITHDRAWN FROM PUB - OG REVIEW QUERY |
| Wednesday, April 8, 2026 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Wednesday, April 8, 2026 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, April 8, 2026 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, April 8, 2026 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, April 8, 2026 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, April 8, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 29, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 5, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 5, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |