LIVE TO SAVE Trademark

Trademark Overview


On Monday, March 23, 2009, a trademark application was filed for LIVE TO SAVE with the United States Patent and Trademark Office. The USPTO has given the LIVE TO SAVE trademark a serial number of 77697245. The federal status of this trademark filing is REGISTERED AND RENEWED as of Monday, April 27, 2020. This trademark is owned by Trilegiant Corporation. The LIVE TO SAVE trademark is filed in the Paper & Printed Material Products, Advertising, Business and Retail Services, and Insurance & Financial Services categories with the following description:

Gift cards; printed gift certificates

Credit card services; providing extended warranty coverage for a wide range of consumer products; providing extended warranty coverage for items purchased with a credit card; brokerage of damage insurance protection for items purchased with a credit card

Promoting the use of credit cards and the goods and services of others by offering consumer discounts through use of a discount membership card and through use of a website; administration of discount programs for enabling participant members to obtain discounts on a wide variety of consumer merchandise and services through use of a discount membership card and through use of a website; providing information regarding discount shopping services for shoppers, travelers and businesses; advertising services, namely, promoting gift certificates and gift cards of others; issuing gift certificates and gift cards which may then be redeemed for goods or services of others; arranging for others the repair and replacement of a wide range of consumer products pursuant to warranties; arranging for others the repair and replacement of items purchased with a credit card pursuant to warranties
live to save

General Information


Serial Number77697245
Word MarkLIVE TO SAVE
Filing DateMonday, March 23, 2009
Status800 - REGISTERED AND RENEWED
Status DateMonday, April 27, 2020
Registration Number3794571
Registration DateTuesday, May 25, 2010
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 21, 2009

Trademark Statements


Goods and ServicesGift cards; printed gift certificates
Goods and ServicesCredit card services; providing extended warranty coverage for a wide range of consumer products; providing extended warranty coverage for items purchased with a credit card; brokerage of damage insurance protection for items purchased with a credit card
Goods and ServicesPromoting the use of credit cards and the goods and services of others by offering consumer discounts through use of a discount membership card and through use of a website; administration of discount programs for enabling participant members to obtain discounts on a wide variety of consumer merchandise and services through use of a discount membership card and through use of a website; providing information regarding discount shopping services for shoppers, travelers and businesses; advertising services, namely, promoting gift certificates and gift cards of others; issuing gift certificates and gift cards which may then be redeemed for goods or services of others; arranging for others the repair and replacement of a wide range of consumer products pursuant to warranties; arranging for others the repair and replacement of items purchased with a credit card pursuant to warranties

Classification Information


International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateThursday, March 26, 2009
Primary Code016
First Use Anywhere DateThursday, April 30, 2009
First Use In Commerce DateThursday, April 30, 2009

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, March 26, 2009
Primary Code035
First Use Anywhere DateThursday, April 30, 2009
First Use In Commerce DateThursday, April 30, 2009

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, March 26, 2009
Primary Code036
First Use Anywhere DateThursday, April 30, 2009
First Use In Commerce DateThursday, April 30, 2009

Trademark Owner History


Party NameTrilegiant Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressStamford, CT 06905

Party NameTrilegiant Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNorwalk, CT 06850

Party NameTrilegiant Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNorwalk, CT 06850

Trademark Events


Event DateEvent Description
Thursday, March 26, 2009NEW APPLICATION ENTERED
Thursday, March 26, 2009NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, June 11, 2009ASSIGNED TO EXAMINER
Sunday, June 14, 2009APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, June 17, 2009ASSIGNED TO LIE
Wednesday, June 17, 2009LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, July 1, 2009NOTICE OF PUBLICATION
Tuesday, July 21, 2009PUBLISHED FOR OPPOSITION
Tuesday, October 13, 2009NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, February 16, 2010TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Monday, February 22, 2010TEAS STATEMENT OF USE RECEIVED
Monday, February 22, 2010USE AMENDMENT FILED
Monday, February 22, 2010TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Tuesday, March 23, 2010CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, March 23, 2010APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, March 23, 2010STATEMENT OF USE PROCESSING COMPLETE
Tuesday, April 20, 2010ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, April 21, 2010LAW OFFICE REGISTRATION REVIEW COMPLETED
Wednesday, April 21, 2010ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, April 22, 2010NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Friday, April 23, 2010NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED
Tuesday, May 25, 2010REGISTERED-PRINCIPAL REGISTER
Wednesday, January 2, 2013ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, April 1, 2016TEAS SECTION 8 & 15 RECEIVED
Saturday, June 11, 2016CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, June 11, 2016REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Sunday, June 12, 2016NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, May 17, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, June 28, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Saturday, May 25, 2019COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, February 26, 2020TEAS SECTION 8 & 9 RECEIVED
Friday, April 24, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, April 27, 2020REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, April 27, 2020REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, April 27, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, November 12, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, November 12, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, November 12, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, November 12, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, November 12, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED