LIVE THE LIFE YOU’VE IMAGINED Trademark
Trademark Overview
On Tuesday, February 17, 2026, a trademark application was filed for LIVE THE LIFE YOU’VE IMAGINED with the United States Patent and Trademark Office. The USPTO has given the LIVE THE LIFE YOU’VE IMAGINED trademark a serial number of 99656745. The federal status of this trademark filing is NON-FINAL ACTION - MAILED as of Thursday, June 18, 2026. This trademark is owned by BHI Senior Living, Inc.. The LIVE THE LIFE YOU’VE IMAGINED trademark is filed in the Insurance & Financial Services, Restaurant & Hotel Services, and Medical & Beauty Services & Agricultural Services categories with the following description:
Retirement home services; Continuing care retirement communities (CCRCs) in the nature of assisted living and independent living facilities; Providing assisted living facilities
Real estate management of retirement communities
Continuing care retirement communities (CCRCs) in the nature of nursing home services
General Information
| Serial Number | 99656745 |
| Word Mark | LIVE THE LIFE YOU’VE IMAGINED |
| Filing Date | Tuesday, February 17, 2026 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Thursday, June 18, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Retirement home services; Continuing care retirement communities (CCRCs) in the nature of assisted living and independent living facilities; Providing assisted living facilities |
| Goods and Services | Real estate management of retirement communities |
| Goods and Services | Continuing care retirement communities (CCRCs) in the nature of nursing home services |
| Pseudo Mark | LIVE THE LIFE YOU HAVE IMAGINED |
Classification Information
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, February 17, 2026 |
| Primary Code | 036 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, February 17, 2026 |
| Primary Code | 043 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, February 17, 2026 |
| Primary Code | 044 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | BHI Senior Living, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 54 - NOT AVAILABLE |
| Address | Indianapolis, IN 46250
US |
Trademark Events
| Event Date | Event Description |
| Tuesday, February 17, 2026 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, February 17, 2026 | NEW APPLICATION ENTERED |
| Monday, June 15, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, June 16, 2026 | ASSIGNED TO EXAMINER |
| Thursday, June 18, 2026 | NON-FINAL ACTION WRITTEN |
| Thursday, June 18, 2026 | NON-FINAL ACTION E-MAILED |
| Thursday, June 18, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
