LIVE SECURE. BE SECURE. Trademark

Trademark Overview


On Tuesday, July 25, 2006, a trademark application was filed for LIVE SECURE. BE SECURE. with the United States Patent and Trademark Office. The USPTO has given the LIVE SECURE. BE SECURE. trademark a serial number of 78937259. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, March 11, 2016. This trademark is owned by UnitedHealth Group Incorporated. The LIVE SECURE. BE SECURE. trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, and Medical & Beauty Services & Agricultural Services categories with the following description:

Health care cost management services for health care service plans and health care benefit plans of others; administration of pharmacy reimbursement programs and services; drug utilization review services; health care utilization management services; health care utilization and review services; medical case management services; medical cost management; medication management services, namely, assessing medication use history and providing information regarding medication use, options, and cost management, all for cost containment purposes; pharmaceutical manufacturer contracting services; health care cost management services for government sponsored health care benefit programs; providing medical referrals to elderly and chronically ill populations; providing referral services to the elderly in the fields of health care and well-being, wellness and nutrition, medical equipment and medical supplies, transportation, housing and home repair, financial counseling and financial services, ins...

Administration of health care service plans and health care benefit plans; insurance services, namely, claims administration of health care service plans; insurance underwriting in the field of health care; administration of pre-paid health care plans; administration of prescription drug benefit programs; administration of pharmacy benefit programs; prescription drug and pharmacy benefit claims processing services; network pharmacy benefit management services; organizing and administering preferred provider plans for a network of pharmacy providers

Managed health care services; health care in the nature of health maintenance organizations (HMOs) and preferred provider organizations (PPOs); disease management programs for elderly and chronically ill populations; arranging medical care for elderly and chronically ill populations; disease management services, namely, providing information about living with and managing specific diseases and health conditions and providing information about treatments and patient care services for specific diseases and health conditions; providing health information; providing in home health care and health and well-being evaluations
live secure. be secure.

General Information


Serial Number78937259
Word MarkLIVE SECURE. BE SECURE.
Filing DateTuesday, July 25, 2006
Status710 - CANCELLED - SECTION 8
Status DateFriday, March 11, 2016
Registration Number3665184
Registration DateTuesday, August 4, 2009
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, September 11, 2007

Trademark Statements


Goods and ServicesHealth care cost management services for health care service plans and health care benefit plans of others; administration of pharmacy reimbursement programs and services; drug utilization review services; health care utilization management services; health care utilization and review services; medical case management services; medical cost management; medication management services, namely, assessing medication use history and providing information regarding medication use, options, and cost management, all for cost containment purposes; pharmaceutical manufacturer contracting services; health care cost management services for government sponsored health care benefit programs; providing medical referrals to elderly and chronically ill populations; providing referral services to the elderly in the fields of health care and well-being, wellness and nutrition, medical equipment and medical supplies, transportation, housing and home repair, financial counseling and financial services, insurance services, community services and resources, home security systems and personal emergency response systems, and legal services
Goods and ServicesAdministration of health care service plans and health care benefit plans; insurance services, namely, claims administration of health care service plans; insurance underwriting in the field of health care; administration of pre-paid health care plans; administration of prescription drug benefit programs; administration of pharmacy benefit programs; prescription drug and pharmacy benefit claims processing services; network pharmacy benefit management services; organizing and administering preferred provider plans for a network of pharmacy providers
Goods and ServicesManaged health care services; health care in the nature of health maintenance organizations (HMOs) and preferred provider organizations (PPOs); disease management programs for elderly and chronically ill populations; arranging medical care for elderly and chronically ill populations; disease management services, namely, providing information about living with and managing specific diseases and health conditions and providing information about treatments and patient care services for specific diseases and health conditions; providing health information; providing in home health care and health and well-being evaluations

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, March 11, 2016
Primary Code035
First Use Anywhere DateSunday, October 1, 2006
First Use In Commerce DateSunday, October 1, 2006

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, March 11, 2016
Primary Code036
First Use Anywhere DateSunday, October 1, 2006
First Use In Commerce DateSunday, October 1, 2006

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, March 11, 2016
Primary Code044
First Use Anywhere DateSunday, October 1, 2006
First Use In Commerce DateSunday, October 1, 2006

Trademark Owner History


Party NameUnitedHealth Group Incorporated
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMinnetonka, MN 55343

Party NameUnitedHealth Group Incorporated
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMinnetonka, MN 55343

Party NameUnitedHealth Group Incorporated
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMinnetonka, MN 55343

Trademark Events


Event DateEvent Description
Friday, March 11, 2016CANCELLED SEC. 8 (6-YR)
Monday, July 15, 2013ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, July 15, 2013TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, July 15, 2013ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, July 15, 2013TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, July 15, 2013ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, July 15, 2013TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, July 15, 2013ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, July 15, 2013TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, June 17, 2013TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, May 7, 2012TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, August 4, 2009REGISTERED-PRINCIPAL REGISTER
Tuesday, June 30, 2009LAW OFFICE REGISTRATION REVIEW COMPLETED
Sunday, June 28, 2009ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, June 25, 2009STATEMENT OF USE PROCESSING COMPLETE
Wednesday, June 3, 2009USE AMENDMENT FILED
Thursday, June 25, 2009CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, June 3, 2009TEAS STATEMENT OF USE RECEIVED
Wednesday, December 3, 2008EXTENSION 2 GRANTED
Wednesday, December 3, 2008EXTENSION 2 FILED
Wednesday, December 3, 2008TEAS EXTENSION RECEIVED
Wednesday, June 4, 2008EXTENSION 1 GRANTED
Wednesday, June 4, 2008EXTENSION 1 FILED
Wednesday, June 4, 2008TEAS EXTENSION RECEIVED
Tuesday, December 4, 2007NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, September 11, 2007PUBLISHED FOR OPPOSITION
Wednesday, August 22, 2007NOTICE OF PUBLICATION
Wednesday, August 8, 2007LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, August 8, 2007ASSIGNED TO LIE
Sunday, June 24, 2007APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, May 18, 2007TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, May 17, 2007CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, May 17, 2007TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, November 17, 2006NON-FINAL ACTION E-MAILED
Friday, November 17, 2006NON-FINAL ACTION WRITTEN
Friday, October 27, 2006ASSIGNED TO EXAMINER
Monday, July 31, 2006NEW APPLICATION ENTERED IN TRAM