LIVE PROPER. STAY PROPER. Trademark
Trademark Overview
On Thursday, August 14, 2025, a trademark application was filed for LIVE PROPER. STAY PROPER. with the United States Patent and Trademark Office. The USPTO has given the LIVE PROPER. STAY PROPER. trademark a serial number of 99337267. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, January 27, 2026. This trademark is owned by Proper Hospitality, LLC. The LIVE PROPER. STAY PROPER. trademark is filed in the Insurance & Financial Services and Restaurant & Hotel Services categories with the following description:
hotel services; resort lodging services; provision of general purpose facilities for meetings, conferences and exhibitions; provision of banquet and social function facilities for special occasions; and reservation services for hotel accommodations for others; hotel services featuring an incentive reward program
apartment, condominium and real estate management services
General Information
| Serial Number | 99337267 |
| Word Mark | LIVE PROPER. STAY PROPER. |
| Filing Date | Thursday, August 14, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, January 27, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, January 27, 2026 |
Trademark Statements
| Goods and Services | hotel services; resort lodging services; provision of general purpose facilities for meetings, conferences and exhibitions; provision of banquet and social function facilities for special occasions; and reservation services for hotel accommodations for others; hotel services featuring an incentive reward program |
| Pseudo Mark | LIVE PROPER STAY PROPER |
| Goods and Services | apartment, condominium and real estate management services |
Classification Information
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, August 14, 2025 |
| Primary Code | 036 |
| First Use Anywhere Date | Saturday, November 30, 2013 |
| First Use In Commerce Date | Saturday, November 30, 2013 |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, August 14, 2025 |
| Primary Code | 043 |
| First Use Anywhere Date | Saturday, November 30, 2013 |
| First Use In Commerce Date | Saturday, November 30, 2013 |
Trademark Owner History
| Party Name | Proper Hospitality, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Santa Monica, CA 90401 |
| Party Name | Proper Hospitality, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Santa Monica, CA 90401 |
Trademark Events
| Event Date | Event Description |
| Thursday, August 14, 2025 | NEW APPLICATION ENTERED |
| Thursday, August 14, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, December 29, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, December 30, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, December 30, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 21, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 27, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 27, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
