| Serial Number | 86464497 |
| Word Mark | LIVE NOW, LIVE ENGAGED |
| Filing Date | Tuesday, November 25, 2014 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Thursday, March 17, 2022 |
| Registration Number | 4857939 |
| Registration Date | Tuesday, November 24, 2015 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 8, 2015 |
| Description of Mark | The mark consists of Heart pierced on the right by the words "LIVE NOW, LIVE ENGAGED". |
| Certificate of Correction for Registration | In the statement, line 1, "BENCHMARK SENIOR LIVING (DELAWARE CORPORATION)" should be deleted, and "BENCHMARK SENIOR LIVING LLC (DELAWARE LIMITED LIABILITY COMPANY)" should be inserted. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | providing therapeutic programs and activities for those with memory loss, Alzheimer's disease and dementia, and their families, namely, therapeutic activity programs for dementia care patients to stimulate their day using interactive exhibits and printable materials |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 3, 2014 |
| Primary Code | 044 |
| First Use Anywhere Date | Sunday, June 1, 2014 |
| First Use In Commerce Date | Sunday, June 1, 2014 |
| Party Name | Benchmark Senior Living LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Waltham, MA 02451 |
| Party Name | Benchmark Senior Living LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Wellesley, MA 02481 |
| Party Name | Benchmark Senior Living LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Wellesley, MA 02481 |
| Event Date | Event Description |
| Friday, March 13, 2015 | ASSIGNED TO EXAMINER |
| Wednesday, December 3, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, December 4, 2014 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, August 19, 2015 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 8, 2015 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 8, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 24, 2015 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, March 18, 2015 | NON-FINAL ACTION WRITTEN |
| Wednesday, March 18, 2015 | NON-FINAL ACTION E-MAILED |
| Wednesday, March 18, 2015 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, July 14, 2015 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, July 22, 2015 | ASSIGNED TO LIE |
| Monday, July 27, 2015 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, July 27, 2015 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, July 30, 2015 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 5, 2015 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, November 24, 2020 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, October 8, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, June 29, 2021 | TEAS SECTION 8 & 15 RECEIVED |
| Friday, October 8, 2021 | POST REGISTRATION ACTION MAILED - SEC. 8 & 15 |
| Thursday, March 3, 2022 | TEAS SECTION 7 REQUEST RECEIVED |
| Thursday, March 17, 2022 | CORRECTION UNDER SECTION 7 - PROCESSED |
| Thursday, March 17, 2022 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Thursday, March 17, 2022 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Sunday, November 24, 2024 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |