LIVE LONGER. BETTER. Trademark

Trademark Overview


On Wednesday, August 22, 2018, a trademark application was filed for LIVE LONGER. BETTER. with the United States Patent and Trademark Office. The USPTO has given the LIVE LONGER. BETTER. trademark a serial number of 88087842. The federal status of this trademark filing is ABANDONED - FAILURE TO RESPOND OR LATE RESPONSE as of Monday, July 15, 2019. This trademark is owned by Transamerica Corporation. The LIVE LONGER. BETTER. trademark is filed in the Insurance & Financial Services and Computer & Software Services & Scientific Services categories with the following description:

Insurance and financial services, namely, underwriting, administration and distribution of insurance and annuities; mutual fund management, brokerage, and distribution services; management, advisory and consulting services in connection with insurance, investment and financial retirement planning; investment management, analysis and consulting services; insurance agency and brokerage services; management and administration of employer retirement plans, employee benefit plans, employee pension plans and employee pension investments; and providing information in the fields of insurance, investment and financial retirement planning

Research and development of technology, software tools and processes, and software applications in the fields of insurance, investment and retirement services; providing a website featuring on-line non-downloadable software programs for tracking and analyzing personal financial and investment accounts, providing tailored financial and investment advice, and conducting financial transactions
live longer. better.

General Information


Serial Number88087842
Word MarkLIVE LONGER. BETTER.
Filing DateWednesday, August 22, 2018
Status602 - ABANDONED - FAILURE TO RESPOND OR LATE RESPONSE
Status DateMonday, July 15, 2019
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesInsurance and financial services, namely, underwriting, administration and distribution of insurance and annuities; mutual fund management, brokerage, and distribution services; management, advisory and consulting services in connection with insurance, investment and financial retirement planning; investment management, analysis and consulting services; insurance agency and brokerage services; management and administration of employer retirement plans, employee benefit plans, employee pension plans and employee pension investments; and providing information in the fields of insurance, investment and financial retirement planning
Goods and ServicesResearch and development of technology, software tools and processes, and software applications in the fields of insurance, investment and retirement services; providing a website featuring on-line non-downloadable software programs for tracking and analyzing personal financial and investment accounts, providing tailored financial and investment advice, and conducting financial transactions

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, August 30, 2018
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, August 30, 2018
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameTransamerica Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressCedar Rapids, IA 52499

Trademark Events


Event DateEvent Description
Monday, July 15, 2019ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND
Monday, July 15, 2019ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE
Tuesday, December 4, 2018NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, December 4, 2018NON-FINAL ACTION E-MAILED
Tuesday, December 4, 2018NON-FINAL ACTION WRITTEN
Sunday, December 2, 2018ASSIGNED TO EXAMINER
Thursday, August 30, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Saturday, August 25, 2018NEW APPLICATION ENTERED IN TRAM