| Serial Number | 86475318 |
| Word Mark | LIVE LIVELY |
| Filing Date | Tuesday, December 9, 2014 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, May 17, 2024 |
| Registration Number | 5330052 |
| Registration Date | Tuesday, November 7, 2017 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 22, 2015 |
| Goods and Services | Health rewards programs and wellness incentive programs to promote health, wellness and fitness; Administering a membership rewards program promoting health, wellness, and fitness oriented activities, plan loyalty and healthy behaviors; Providing incentive award programs through issuance and processing of points redeemable for rewards to encourage participation in a health, oral health, fitness, nutrition, stress management, and wellness program; Administration of a program for enabling participants to obtain discounts on products and services, improved products and services, and special offers; Promotional services, namely, promoting the charities of others; promoting the goods and services of others by providing a website featuring coupons, rebates, price-comparison information, product reviews, links to the retail websites of others, and discount information; advertising and marketing services, namely, promoting the brands, goods and services of others; arranging online sales campaigns for business and advertising purposes of others; planning and management for marketing, promoting or advertising the goods and services of others; arranging for the sale of admission vouchers for events by means of a user's participation in a health, oral health, fitness, nutrition, stress management, and wellness program; administration of a customer loyalty program for enabling participants to obtain unique benefits and perks, namely, expanded access to offers and refunds, through use of a membership program |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, May 17, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, December 31, 2014 |
| First Use In Commerce Date | Wednesday, December 31, 2014 |
| Party Name | STRATACOR |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 54 - NOT AVAILABLE |
| Address | MINNEAPOLIS, MN 55415 |
| Party Name | STRATACOR |
| Party Type | 22 - New Owner After Publication |
| Legal Entity Type | 54 - NOT AVAILABLE |
| Address | MINNEAPOLIS, MN 55415 |
| Party Name | Stratacor |
| Party Type | 21 - New Owner After Publication |
| Legal Entity Type | 54 - NOT AVAILABLE |
| Address | Minneapolis, MN 55415 |
| Party Name | Dental Benefit Plans of Minnesota |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Minneapolis, MN 55415 |
| Party Name | Dental Benefit Plans of Minnesota |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Minneapolis, MN 55415 |
| Event Date | Event Description |
| Saturday, December 13, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, October 21, 2015 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, December 12, 2014 | NEW APPLICATION ENTERED |
| Monday, March 23, 2015 | ASSIGNED TO EXAMINER |
| Wednesday, March 25, 2015 | NON-FINAL ACTION WRITTEN |
| Wednesday, March 25, 2015 | NON-FINAL ACTION E-MAILED |
| Wednesday, March 25, 2015 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, September 24, 2015 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, October 14, 2015 | ASSIGNED TO LIE |
| Wednesday, August 10, 2016 | SOU EXTENSION 1 GRANTED |
| Wednesday, October 21, 2015 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, November 13, 2015 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, November 18, 2015 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, December 2, 2015 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 22, 2015 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 22, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 16, 2016 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, August 10, 2016 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, August 10, 2016 | SOU EXTENSION 1 FILED |
| Wednesday, August 16, 2017 | TEAS STATEMENT OF USE RECEIVED |
| Friday, August 12, 2016 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, January 20, 2017 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, January 20, 2017 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, February 16, 2017 | SOU TEAS EXTENSION RECEIVED |
| Thursday, February 16, 2017 | SOU EXTENSION 2 FILED |
| Wednesday, February 22, 2017 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, February 28, 2017 | SOU EXTENSION 2 GRANTED |
| Wednesday, March 1, 2017 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, March 1, 2017 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Saturday, September 30, 2017 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, November 7, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Monday, November 7, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, May 17, 2024 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, October 3, 2017 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Wednesday, August 16, 2017 | USE AMENDMENT FILED |
| Friday, September 15, 2017 | STATEMENT OF USE PROCESSING COMPLETE |