LIVE JOVA Trademark

Trademark Overview


On Thursday, November 16, 2023, a trademark application was filed for LIVE JOVA with the United States Patent and Trademark Office. The USPTO has given the LIVE JOVA trademark a serial number of 98274522. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, September 24, 2024. This trademark is owned by JOVA, PBC. The LIVE JOVA trademark is filed in the Pharmaceutical Products, Machinery Products, Meat & Processed Food Products, Staple Food Products, and Light Beverage Products categories with the following description:

Coffee; Oatmeal; Cereal bars; Cereal based snack food; Cereal breakfast foods; Cereal-based energy bars; Cereal-based snack food; Cereal-based snack foods; Cereal-based snacks; Coffee and coffee substitutes; Coffee beans; Coffee drinks; Coffee, tea, cocoa and artificial coffee; Cereal based energy bars; Cereal-based snack bars; Chocolate-based meal replacement bars; Cocoa-based beverages; Coffee based beverages; Coffee-based beverages; Coffee-based iced beverages; Grain-based beverages; Grain-based food bars; Granola-based snack bars; Herbal food beverages; High-protein cereal bars; Instant coffee; Instant oatmeal; Quinoa-based food bars; Ready to eat, cereal derived food bars; Ready-to-eat cereals; Spice blends; Tea-based beverages

Electric blenders for household purposes

Fruit-based meal replacement bars for boosting energy; Fruit-based meal replacement bars; Fruit-based organic food bars; Fruit-based raw food bars; Milk beverages, milk predominating; Nut-based food bars; Nut-based snack bars; Peanut-based food beverages; Vegetable-based raw food bars; Yogurt-based beverages

Meal replacement bars adapted for medical use; Meal replacement bars for weight loss purposes; Meal replacement beverages adapted for medical use; Meal replacement drink mixes adapted for medical use; Meal replacement shakes adapted for medical use; Meal replacement snacks adapted for medical use; Albumin dietary supplements; Alginate dietary supplements; Animal feed supplements; Calcium supplements; Casein dietary supplements; Chlorella dietary supplements; Chocolate-based meal replacement bars for medical purposes; Chocolate-based meal replacement bars for treating cortisol imbalances that cause weight gain; Chocolate-based meal replacement shakes for weight loss purposes; Dietary supplements; Dietary supplements for pets; Dietary food supplements; Enzyme dietary supplements; Enzyme food supplements; Flaxseed oil dietary supplements; Food supplements; Fruit-based meal replacement bars for medical purposes; Fruit-based meal replacement bars for treating vitamin B12 deficiency that cau...

Smoothie kits; Smoothies; Smoothies; Smoothies containing grains and oats; Aloe juice beverages; Aromatized beverages based on fruit, protein, cordial, sugar and other fluid nutrients, namely, protein drinks for use as food fillers and not for use as meal replacements; Açai smoothies; Fruit beverages; Fruit smoothies; Fruit-based beverages; Ginger juice beverages; Green vegetable juice beverages; Non-alcoholic beverages, namely, carbonated beverages; Protein-enriched sports beverages; Vegetable smoothies; Water beverages
live jova

General Information


Serial Number98274522
Word MarkLIVE JOVA
Filing DateThursday, November 16, 2023
Status688 - NOTICE OF ALLOWANCE - ISSUED
Status DateTuesday, September 24, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 30, 2024

Trademark Statements


Goods and ServicesCoffee; Oatmeal; Cereal bars; Cereal based snack food; Cereal breakfast foods; Cereal-based energy bars; Cereal-based snack food; Cereal-based snack foods; Cereal-based snacks; Coffee and coffee substitutes; Coffee beans; Coffee drinks; Coffee, tea, cocoa and artificial coffee; Cereal based energy bars; Cereal-based snack bars; Chocolate-based meal replacement bars; Cocoa-based beverages; Coffee based beverages; Coffee-based beverages; Coffee-based iced beverages; Grain-based beverages; Grain-based food bars; Granola-based snack bars; Herbal food beverages; High-protein cereal bars; Instant coffee; Instant oatmeal; Quinoa-based food bars; Ready to eat, cereal derived food bars; Ready-to-eat cereals; Spice blends; Tea-based beverages
Goods and ServicesElectric blenders for household purposes
Goods and ServicesFruit-based meal replacement bars for boosting energy; Fruit-based meal replacement bars; Fruit-based organic food bars; Fruit-based raw food bars; Milk beverages, milk predominating; Nut-based food bars; Nut-based snack bars; Peanut-based food beverages; Vegetable-based raw food bars; Yogurt-based beverages
Goods and ServicesMeal replacement bars adapted for medical use; Meal replacement bars for weight loss purposes; Meal replacement beverages adapted for medical use; Meal replacement drink mixes adapted for medical use; Meal replacement shakes adapted for medical use; Meal replacement snacks adapted for medical use; Albumin dietary supplements; Alginate dietary supplements; Animal feed supplements; Calcium supplements; Casein dietary supplements; Chlorella dietary supplements; Chocolate-based meal replacement bars for medical purposes; Chocolate-based meal replacement bars for treating cortisol imbalances that cause weight gain; Chocolate-based meal replacement shakes for weight loss purposes; Dietary supplements; Dietary supplements for pets; Dietary food supplements; Enzyme dietary supplements; Enzyme food supplements; Flaxseed oil dietary supplements; Food supplements; Fruit-based meal replacement bars for medical purposes; Fruit-based meal replacement bars for treating vitamin B12 deficiency that causes fatigue; Health food supplements; Herbal supplements; Herbal supplements for sleeping problems; Homeopathic supplements; Ketone-based meal replacement bars for weight loss purposes; Lecithin dietary supplements; Liquid herbal supplements; Liquid protein supplements; Liquid vitamin supplements; Mineral supplements; Mineral nutritional supplements; Natural dietary supplements; Natural herbal supplements; Nutritional meal replacement bars adapted for medical use for individuals undergoing medical treatments; Nutritional supplements; Nutritional supplements, namely, probiotic compositions; Nutritional supplement meal replacement bars for boosting energy; Prebiotic supplements; Probiotic supplements; Propolis dietary supplements; Protein supplements; Protein dietary supplements; Syrups for making meal replacement beverages adapted for medical use; Vitamin supplements; Vitamin and mineral supplements; Weight management supplements; Whey protein supplements; Yeast dietary supplements; Zinc dietary supplements
Goods and ServicesSmoothie kits; Smoothies; Smoothies; Smoothies containing grains and oats; Aloe juice beverages; Aromatized beverages based on fruit, protein, cordial, sugar and other fluid nutrients, namely, protein drinks for use as food fillers and not for use as meal replacements; Açai smoothies; Fruit beverages; Fruit smoothies; Fruit-based beverages; Ginger juice beverages; Green vegetable juice beverages; Non-alcoholic beverages, namely, carbonated beverages; Protein-enriched sports beverages; Vegetable smoothies; Water beverages

Classification Information


International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes005, 006, 018, 044, 046, 051, 052
Class Status Code6 - Active
Class Status DateThursday, December 28, 2023
Primary Code005
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class007 - Machines and machine tools; motors and engines (except for land vehicles); machine coupling and transmission components (except for land vehicles); agricultural implements other than hand-operated; incubators for eggs.
US Class Codes013, 019, 021, 023, 024, 031, 034, 035
Class Status Code6 - Active
Class Status DateThursday, December 28, 2023
Primary Code007
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status Code6 - Active
Class Status DateThursday, December 28, 2023
Primary Code029
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateThursday, December 28, 2023
Primary Code030
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status Code6 - Active
Class Status DateThursday, December 28, 2023
Primary Code032
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameJOVA, PBC
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10014

Party NameJOVA, PBC
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10014

Trademark Events


Event DateEvent Description
Monday, November 20, 2023NEW APPLICATION ENTERED
Thursday, December 28, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, June 22, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Saturday, June 22, 2024ASSIGNED TO EXAMINER
Wednesday, July 10, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, July 30, 2024PUBLISHED FOR OPPOSITION
Tuesday, July 30, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, September 24, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT