LIVE FIERCE Trademark

Trademark Overview


On Thursday, December 10, 2020, a trademark application was filed for LIVE FIERCE with the United States Patent and Trademark Office. The USPTO has given the LIVE FIERCE trademark a serial number of 90372289. The federal status of this trademark filing is REGISTERED as of Tuesday, January 2, 2024. This trademark is owned by American Heart Association, Inc.. The LIVE FIERCE trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Insurance & Financial Services, Education & Entertainment Services, and Medical & Beauty Services & Agricultural Services categories with the following description:

Conducting seminars, courses, conferences, lectures and workshops in the fields of health, cardiovascular health, fitness, nutrition, and prevention, reduction, and treatment of cardiac events, heart failure, cardiovascular disease and stroke; Providing a website featuring non-downloadable videos featuring information on health, cardiovascular health, fitness, nutrition, and prevention or reduction of cardiac events, heart failure, cardiovascular disease, and stroke; Organizing and conducting events in the field of health, fitness, nutrition, cardiovascular health, and prevention and reduction of cardiac events, heart failure, cardiovascular disease and stroke for educational purposes; Organizing and conducting community walking, fitness, nutrition, and healthy living events for educational purposes; production of audio visual recordings; Providing a website featuring information in the field of fitness

Downloadable posters, informational flyers, diagrams, recipe cards, cookbooks, in the fields of health, cardiovascular health, fitness, nutrition, and prevention and reduction of cardiac events, heart failure, cardiovascular disease and stroke

Charitable fundraising

Promoting public awareness in the fields of health, cardiovascular health, fitness, nutrition, and prevention and reduction of cardiac events, heart failure, cardiovascular disease and stroke; association services, namely, promoting collaboration and the exchange of information within the scientific, research and medical communities to achieve advances in the field of prevention, reduction, and treatment of cardiac events, heart failure, cardiovascular disease and stroke; promoting public awareness of the need for community education in the fields of health, cardiovascular health, fitness, nutrition, and prevention and reduction of cardiac events, heart failure, cardiovascular disease and stroke; promoting the public interest and awareness in research in the field of cardiovascular health, fitness and nutrition; promoting the public interest and awareness in research in the field of prevention, reduction, and treatment of cardiac events, heart failure, cardiovascular disease and stroke...

Providing a website featuring information in the fields of health, cardiovascular health, nutrition, and prevention and reduction of cardiac events, heart failure, cardiovascular disease, and stroke
live fierce

General Information


Serial Number90372289
Word MarkLIVE FIERCE
Filing DateThursday, December 10, 2020
Status700 - REGISTERED
Status DateTuesday, January 2, 2024
Registration Number7262571
Registration DateTuesday, January 2, 2024
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 22, 2022

Trademark Statements


Goods and ServicesConducting seminars, courses, conferences, lectures and workshops in the fields of health, cardiovascular health, fitness, nutrition, and prevention, reduction, and treatment of cardiac events, heart failure, cardiovascular disease and stroke; Providing a website featuring non-downloadable videos featuring information on health, cardiovascular health, fitness, nutrition, and prevention or reduction of cardiac events, heart failure, cardiovascular disease, and stroke; Organizing and conducting events in the field of health, fitness, nutrition, cardiovascular health, and prevention and reduction of cardiac events, heart failure, cardiovascular disease and stroke for educational purposes; Organizing and conducting community walking, fitness, nutrition, and healthy living events for educational purposes; production of audio visual recordings; Providing a website featuring information in the field of fitness
Goods and ServicesDownloadable posters, informational flyers, diagrams, recipe cards, cookbooks, in the fields of health, cardiovascular health, fitness, nutrition, and prevention and reduction of cardiac events, heart failure, cardiovascular disease and stroke
Goods and ServicesCharitable fundraising
Goods and ServicesPromoting public awareness in the fields of health, cardiovascular health, fitness, nutrition, and prevention and reduction of cardiac events, heart failure, cardiovascular disease and stroke; association services, namely, promoting collaboration and the exchange of information within the scientific, research and medical communities to achieve advances in the field of prevention, reduction, and treatment of cardiac events, heart failure, cardiovascular disease and stroke; promoting public awareness of the need for community education in the fields of health, cardiovascular health, fitness, nutrition, and prevention and reduction of cardiac events, heart failure, cardiovascular disease and stroke; promoting the public interest and awareness in research in the field of cardiovascular health, fitness and nutrition; promoting the public interest and awareness in research in the field of prevention, reduction, and treatment of cardiac events, heart failure, cardiovascular disease and stroke; producing television commercials in the field of cardiovascular health and stroke; producing promotional audio visual recordings; promoting public awareness of cardiovascular disease, cardiovascular health, heart failure, prevention and reduction of cardiac events, cardiovascular disease, and stroke by means of public advocacy
Goods and ServicesProviding a website featuring information in the fields of health, cardiovascular health, nutrition, and prevention and reduction of cardiac events, heart failure, cardiovascular disease, and stroke

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateMonday, February 14, 2022
Primary Code009
First Use Anywhere DateWednesday, November 1, 2023
First Use In Commerce DateWednesday, November 1, 2023

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, February 14, 2022
Primary Code035
First Use Anywhere DateWednesday, November 1, 2023
First Use In Commerce DateWednesday, November 1, 2023

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, February 17, 2021
Primary Code036
First Use Anywhere DateWednesday, November 1, 2023
First Use In Commerce DateWednesday, November 1, 2023

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateMonday, February 14, 2022
Primary Code041
First Use Anywhere DateWednesday, November 1, 2023
First Use In Commerce DateWednesday, November 1, 2023

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateMonday, February 14, 2022
Primary Code044
First Use Anywhere DateWednesday, November 1, 2023
First Use In Commerce DateWednesday, November 1, 2023

Trademark Owner History


Party NameAmerican Heart Association, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressDallas, TX 75231

Party NameAmerican Heart Association, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressDallas, TX 75231

Party NameAmerican Heart Association, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressDallas, TX 75231

Trademark Events


Event DateEvent Description
Tuesday, January 2, 2024NOTICE OF REGISTRATION CONFIRMATION EMAILED
Tuesday, January 2, 2024REGISTERED-PRINCIPAL REGISTER
Friday, December 1, 2023NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Thursday, November 30, 2023ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, November 30, 2023STATEMENT OF USE PROCESSING COMPLETE
Friday, November 17, 2023USE AMENDMENT FILED
Thursday, November 30, 2023CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, November 17, 2023TEAS STATEMENT OF USE RECEIVED
Wednesday, May 17, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, May 15, 2023SOU EXTENSION 2 GRANTED
Monday, May 15, 2023SOU EXTENSION 2 FILED
Monday, May 15, 2023SOU TEAS EXTENSION RECEIVED
Friday, November 18, 2022NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, November 16, 2022SOU EXTENSION 1 GRANTED
Wednesday, November 16, 2022SOU EXTENSION 1 FILED
Wednesday, November 16, 2022SOU TEAS EXTENSION RECEIVED
Tuesday, May 17, 2022NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, March 22, 2022OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 22, 2022PUBLISHED FOR OPPOSITION
Wednesday, March 2, 2022NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Monday, February 14, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, February 14, 2022EXAMINER'S AMENDMENT ENTERED
Monday, February 14, 2022NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, February 14, 2022EXAMINERS AMENDMENT E-MAILED
Monday, February 14, 2022EXAMINERS AMENDMENT -WRITTEN
Friday, February 11, 2022ASSIGNED TO EXAMINER
Wednesday, December 1, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, December 1, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, December 1, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, June 14, 2021NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, June 14, 2021NON-FINAL ACTION E-MAILED
Monday, June 14, 2021NON-FINAL ACTION WRITTEN
Wednesday, June 2, 2021ASSIGNED TO EXAMINER
Wednesday, February 17, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, December 14, 2020NEW APPLICATION ENTERED