LIVE BETTER. LIVE PURPLE. Trademark
Trademark Overview
On Friday, September 15, 2023, a trademark application was filed for LIVE BETTER. LIVE PURPLE. with the United States Patent and Trademark Office. The USPTO has given the LIVE BETTER. LIVE PURPLE. trademark a serial number of 98182049. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, August 6, 2024. This trademark is owned by Purple Innovation, LLC. The LIVE BETTER. LIVE PURPLE. trademark is filed in the Furniture Products category with the following description:
Mattresses and pillows
General Information
| Serial Number | 98182049 |
| Word Mark | LIVE BETTER. LIVE PURPLE. |
| Filing Date | Friday, September 15, 2023 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, August 6, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 11, 2024 |
Trademark Statements
| Goods and Services | Mattresses and pillows |
Classification Information
| International Class | 020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics. |
| US Class Codes | 002, 013, 022, 025, 032, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, September 15, 2023 |
| Primary Code | 020 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Purple Innovation, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Lehi, UT 84043 |
| Party Name | Purple Innovation, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Lehi, UT 84043 |
Trademark Events
| Event Date | Event Description |
| Friday, September 15, 2023 | NEW APPLICATION ENTERED |
| Thursday, November 30, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, March 20, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, March 20, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, March 20, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, May 7, 2024 | ASSIGNED TO EXAMINER |
| Tuesday, May 7, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 22, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 11, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 11, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 6, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
