LIVE ALIVE Trademark

Trademark Overview


On Tuesday, June 22, 2021, a trademark application was filed for LIVE ALIVE with the United States Patent and Trademark Office. The USPTO has given the LIVE ALIVE trademark a serial number of 90788149. The federal status of this trademark filing is NON-FINAL ACTION - MAILED as of Tuesday, May 31, 2022. This trademark is owned by PURE ROMANCE, LLC. The LIVE ALIVE trademark is filed in the Cosmetics & Cleaning Products, Pharmaceutical Products, Medical Instrument Products, Paper & Printed Material Products, Toys & Sporting Goods Products, Advertising, Business and Retail Services, and Education & Entertainment Services categories with the following description:

Educational services, namely, providing courses of instruction in the fields of intimacy after cancer treatments, sex education, and the availability of community health education programs

Adult-oriented and erotic playing cards, card games, dice, and dice games

Personal sexual lubricants

Printed books, newsletters, catalogs, brochures, and pamphlets in the field of relationship enhancement, sensual aids, sexual aids, and adult-oriented and erotic subject matter

Body lotion; body powder; shower gel; massage creams; massage oils; cologne; fragrances; perfumes; bubble bath; scented body spray; non-medicated skin care preparations; non-medicated beard care preparations, namely, oils; body oils; hair shampoo; body wash; shaving preparations; facial cleansers; after-shave; self-tanning preparations

Distributorship services in the field of relationship enhancement materials, marital aids, adult novelty items, and adult novelty gift items sold in bulk for group parties; online retail store services, mail order catalogue services, retail services by direct solicitation by independent sales representatives all featuring relationship enhancement materials, marital aids, adult toys and novelties

Electric and non-electric massage apparatuses; adult sexual stimulation aids, namely, artificial penises, penis enlargers, and vibrators
live alive

General Information


Serial Number90788149
Word MarkLIVE ALIVE
Filing DateTuesday, June 22, 2021
Status641 - NON-FINAL ACTION - MAILED
Status DateTuesday, May 31, 2022
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesEducational services, namely, providing courses of instruction in the fields of intimacy after cancer treatments, sex education, and the availability of community health education programs
Goods and ServicesAdult-oriented and erotic playing cards, card games, dice, and dice games
Goods and ServicesPersonal sexual lubricants
Goods and ServicesPrinted books, newsletters, catalogs, brochures, and pamphlets in the field of relationship enhancement, sensual aids, sexual aids, and adult-oriented and erotic subject matter
Goods and ServicesBody lotion; body powder; shower gel; massage creams; massage oils; cologne; fragrances; perfumes; bubble bath; scented body spray; non-medicated skin care preparations; non-medicated beard care preparations, namely, oils; body oils; hair shampoo; body wash; shaving preparations; facial cleansers; after-shave; self-tanning preparations
Goods and ServicesDistributorship services in the field of relationship enhancement materials, marital aids, adult novelty items, and adult novelty gift items sold in bulk for group parties; online retail store services, mail order catalogue services, retail services by direct solicitation by independent sales representatives all featuring relationship enhancement materials, marital aids, adult toys and novelties
Goods and ServicesElectric and non-electric massage apparatuses; adult sexual stimulation aids, namely, artificial penises, penis enlargers, and vibrators

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, September 7, 2021
Primary Code003
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes005, 006, 018, 044, 046, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, September 7, 2021
Primary Code005
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class010 - Surgical, medical, dental, and veterinary apparatus and instruments, artificial limbs, eyes, and teeth; orthopedic articles; suture materials.
US Class Codes026, 039, 044
Class Status Code6 - Active
Class Status DateTuesday, September 7, 2021
Primary Code010
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateTuesday, September 7, 2021
Primary Code016
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022, 023, 038, 050
Class Status Code6 - Active
Class Status DateTuesday, September 7, 2021
Primary Code028
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, September 7, 2021
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, September 7, 2021
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NamePURE ROMANCE, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressCincinnati, OH 45202

Trademark Events


Event DateEvent Description
Tuesday, July 26, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, July 26, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, July 26, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, May 31, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, May 31, 2022NON-FINAL ACTION E-MAILED
Tuesday, May 31, 2022NON-FINAL ACTION WRITTEN
Monday, March 14, 2022EXAMINER'S AMENDMENT ENTERED
Monday, March 14, 2022NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, March 14, 2022EXAMINERS AMENDMENT E-MAILED
Monday, March 14, 2022EXAMINERS AMENDMENT -WRITTEN
Sunday, March 13, 2022ASSIGNED TO EXAMINER
Tuesday, September 7, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Friday, June 25, 2021NEW APPLICATION ENTERED IN TRAM