| Serial Number | 85482089 |
| Word Mark | LITTLE CHOICES MATTER |
| Filing Date | Monday, November 28, 2011 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, February 3, 2023 |
| Registration Number | 4178946 |
| Registration Date | Tuesday, July 24, 2012 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 8, 2012 |
| Description of Mark | The mark consists of the stylized text "little choices matter" under a design of four leaves forming a shape similar to a four leaf clover and organized in a specific way so that there is an image of a cross and star running between the four leaves. The stippling below the design is for shading purposes only. |
| Goods and Services | Nutritional supplements |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 006, 018, 044, 046, 051, 052 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, February 3, 2023 |
| Primary Code | 005 |
| First Use Anywhere Date | Thursday, March 10, 2011 |
| First Use In Commerce Date | Friday, July 1, 2011 |
| Party Name | GOSHEN LIFE LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | MESA, AZ 85202 |
| Party Name | Team Crush It, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Chandler, AZ 85246 |
| Party Name | Team Crush It, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Chandler, AZ 85246 |
| Party Name | Team Crush It, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Chandler, AZ 85246 |
| Event Date | Event Description |
| Friday, February 3, 2023 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Saturday, July 24, 2021 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Wednesday, February 12, 2020 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Friday, April 6, 2018 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |
| Friday, April 6, 2018 | REGISTERED - SEC. 8 (6-YR) ACCEPTED |
| Friday, April 6, 2018 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, April 3, 2018 | TEAS SECTION 8 RECEIVED |
| Tuesday, April 3, 2018 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, July 24, 2017 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, July 24, 2012 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 8, 2012 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 8, 2012 | PUBLISHED FOR OPPOSITION |
| Wednesday, April 18, 2012 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Monday, April 2, 2012 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Monday, April 2, 2012 | ASSIGNED TO LIE |
| Wednesday, March 14, 2012 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 14, 2012 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, March 14, 2012 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, March 14, 2012 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, March 14, 2012 | EXAMINERS AMENDMENT -WRITTEN |
| Saturday, March 10, 2012 | ASSIGNED TO EXAMINER |
| Saturday, December 3, 2011 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Friday, December 2, 2011 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, December 1, 2011 | NEW APPLICATION ENTERED |