| Serial Number | 99296671 |
| Word Mark | LINCOLN WAY |
| Filing Date | Tuesday, July 22, 2025 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, January 27, 2026 |
| Registration Number | 8118289 |
| Registration Date | Tuesday, January 27, 2026 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 9, 2025 |
| Goods and Services | Promoting the sale of goods and services of others in the automotive industry by dissemination of promotional materials and product information through an online global computer network, through the distribution of printed material, audio and video recordings, television and radio recordings, online advertising, and promotional contests; retail store services in the field of automobiles, automobile parts and accessories; Automobile dealerships |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, July 22, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, January 31, 2017 |
| First Use In Commerce Date | Tuesday, January 31, 2017 |
| Party Name | Ford Motor Company |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Dearborn, MI 48126 |
| Party Name | Ford Motor Company |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Dearborn, MI 48126 |
| Party Name | Ford Motor Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Dearborn, MI 48126 |
| Event Date | Event Description |
| Tuesday, July 22, 2025 | NEW APPLICATION ENTERED |
| Tuesday, July 22, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, July 22, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, October 31, 2025 | ASSIGNED TO EXAMINER |
| Friday, November 7, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 3, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 9, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 9, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, January 27, 2026 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, January 27, 2026 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |