| Serial Number | 99140438 |
| Word Mark | LIFESTORY |
| Filing Date | Wednesday, April 16, 2025 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 30, 2026 |
| Registration Number | 8328748 |
| Registration Date | Tuesday, June 30, 2026 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, October 14, 2025 |
| Goods and Services | Insurance lead collection and matching services, namely, matching consumer requests for insurance policy quotes collected over the internet to pre-qualified insurance brokers, agents and agencies interested in those requests; Providing demand creation and lead generation activities and services; Marketing services in the nature of lead generation; Marketing services in the nature of developing online, social media, and email lead generation campaigns for life insurance products and services; Advertising services, namely, promoting and marketing the goods and services of others in the field of life insurance products and services via print and electronic media; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; Promoting, advertising and marketing on-line web sites of others; Search engine optimization for promoting the websites of others in the field of life insurance products and services |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, April 16, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, April 15, 2025 |
| First Use In Commerce Date | Tuesday, April 15, 2025 |
| Party Name | Life Story Insurance Agency, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Coppell, TX 75019 US |
| Party Name | Life Story Insurance Agency, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Coppell, TX 75019 US |
| Party Name | Life Story Insurance Agency, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Coppell, TX 75019 US |
| Event Date | Event Description |
| Wednesday, April 16, 2025 | NEW APPLICATION ENTERED |
| Wednesday, April 16, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, July 11, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, September 11, 2025 | ASSIGNED TO EXAMINER |
| Friday, September 12, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 8, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 14, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 14, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 9, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, December 11, 2025 | TEAS STATEMENT OF USE RECEIVED |
| Saturday, May 2, 2026 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, December 11, 2025 | USE AMENDMENT FILED |
| Saturday, May 2, 2026 | STATEMENT OF USE PROCESSING COMPLETE |
| Thursday, June 11, 2026 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, June 11, 2026 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, June 30, 2026 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, June 30, 2026 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |