LIFELOCK ADVANTAGE Trademark

Trademark Overview


On Monday, March 17, 2014, a trademark application was filed for LIFELOCK ADVANTAGE with the United States Patent and Trademark Office. The USPTO has given the LIFELOCK ADVANTAGE trademark a serial number of 86223156. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Monday, January 30, 2023. This trademark is owned by LifeLock, Inc.. The LIFELOCK ADVANTAGE trademark is filed in the Insurance & Financial Services, Personal and Legal & Social Services categories with the following description:

Providing credit reporting data maintained by others; credit risk management and consultation services, namely, assistance with restoring and analyzing credit damaged by identity theft; Tracking and reporting regarding consumer credit reports and changes thereto, providing advice and consultation in the field of credit reports and credit scores; fraud resolution assistance, namely, assistance with restoring credit damaged by identity theft; and providing reimbursement of costs associated with identity theft

Fraud detection and protection services in the nature of arranging secure authentication of personal data in requests to open banking, credit, credit card, loan, financial, telecommunications and utility accounts; fraud and identity theft protection services; monitoring the Internet, public records, credit reports, private and public electronic databases, and unregulated global computer networks to facilitate the detection of and protection against identity theft and fraud; providing a secure interactive website concerning notifications of potential fraud and potential identity theft; providing information on potential fraud and potential identity theft via e-mail alerts and notifications; resolution assistance, namely, providing advice and consultation in the field of data theft and identity theft; consultation in the field of data theft and identity theft; and tracking, monitoring, and reporting regarding consumer credit reports and changes thereto for purposes of protecting against ...
lifelock advantage

General Information


Serial Number86223156
Word MarkLIFELOCK ADVANTAGE
Filing DateMonday, March 17, 2014
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateMonday, January 30, 2023
Registration Number4998705
Registration DateTuesday, July 12, 2016
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 3, 2015

Trademark Statements


Goods and ServicesProviding credit reporting data maintained by others; credit risk management and consultation services, namely, assistance with restoring and analyzing credit damaged by identity theft; Tracking and reporting regarding consumer credit reports and changes thereto, providing advice and consultation in the field of credit reports and credit scores; fraud resolution assistance, namely, assistance with restoring credit damaged by identity theft; and providing reimbursement of costs associated with identity theft
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesFraud detection and protection services in the nature of arranging secure authentication of personal data in requests to open banking, credit, credit card, loan, financial, telecommunications and utility accounts; fraud and identity theft protection services; monitoring the Internet, public records, credit reports, private and public electronic databases, and unregulated global computer networks to facilitate the detection of and protection against identity theft and fraud; providing a secure interactive website concerning notifications of potential fraud and potential identity theft; providing information on potential fraud and potential identity theft via e-mail alerts and notifications; resolution assistance, namely, providing advice and consultation in the field of data theft and identity theft; consultation in the field of data theft and identity theft; and tracking, monitoring, and reporting regarding consumer credit reports and changes thereto for purposes of protecting against data theft, identity theft and fraud; prevention of unsolicited commercial communications, namely, removal from pre-approved credit offer lists; fraud and identity theft protection services consisting of credit card and debit card cancellation services in the event of loss or theft, namely, registering credit and debit cards for cancellation; fraud and identity theft protection services consisting of assisting others with replacing personal identification cards, driver's licenses, Social Security cards, insurance cards, checkbooks and travelers checks in the event of loss or theft; monitoring personal financial account activities for fraud protection purposes; providing alerts and notification information concerning possible fraud and identity theft for fraud protection purposes; monitoring public reports concerning larger scale consumer data security breaches for fraud protection purposes; providing alerts and notifications information concerning possible fraud and identity theft related to such events for fraud protection purposes; monitoring personal financial account activities for atypical activities for fraud protection services

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, April 1, 2014
Primary Code036
First Use Anywhere DateWednesday, April 30, 2014
First Use In Commerce DateWednesday, April 30, 2014

International Class045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, April 1, 2014
Primary Code045
First Use Anywhere DateWednesday, April 30, 2014
First Use In Commerce DateWednesday, April 30, 2014

Trademark Owner History


Party NameGEN DIGITAL INC.
Party Type33 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressTEMPE, AZ 85281

Party NameNORTONLIFELOCK INC.
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressTEMPE, AZ 85281

Party NameSYMANTEC CORPORATION
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressTempe, AZ 85281

Party NameLifeLock, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMountain View, CA 94043

Party NameLifeLock, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressTempe, AZ 85281

Party NameLifeLock, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressTempe, AZ 85281

Trademark Events


Event DateEvent Description
Wednesday, March 8, 2023AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, January 30, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Monday, January 30, 2023REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, January 30, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, December 7, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, November 16, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, July 13, 2022TEAS SECTION 8 & 15 RECEIVED
Monday, July 12, 2021COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, May 12, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, May 12, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, May 12, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, February 18, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, February 18, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, February 18, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, February 18, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, February 18, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, November 13, 2019ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, May 2, 2018AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, May 10, 2017APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, May 10, 2017TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, April 25, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, April 25, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, March 8, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, July 12, 2016REGISTERED-PRINCIPAL REGISTER
Tuesday, June 7, 2016NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, June 6, 2016ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, June 2, 2016STATEMENT OF USE PROCESSING COMPLETE
Wednesday, May 11, 2016USE AMENDMENT FILED
Wednesday, May 11, 2016TEAS STATEMENT OF USE RECEIVED
Saturday, April 30, 2016NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, April 28, 2016SOU EXTENSION 2 GRANTED
Thursday, April 28, 2016SOU EXTENSION 2 FILED
Thursday, April 28, 2016SOU TEAS EXTENSION RECEIVED
Friday, November 6, 2015NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, November 5, 2015SOU EXTENSION 1 GRANTED
Wednesday, October 28, 2015SOU EXTENSION 1 FILED
Thursday, November 5, 2015CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, October 28, 2015SOU TEAS EXTENSION RECEIVED
Tuesday, April 28, 2015NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, March 3, 2015OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 3, 2015PUBLISHED FOR OPPOSITION
Wednesday, February 11, 2015NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Monday, January 26, 2015LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, January 21, 2015ASSIGNED TO LIE
Wednesday, January 7, 2015ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, January 1, 2015APPROVED FOR PUB - PRINCIPAL REGISTER
Saturday, December 20, 2014TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, December 19, 2014CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, December 19, 2014TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, June 20, 2014NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, June 20, 2014NON-FINAL ACTION E-MAILED
Friday, June 20, 2014NON-FINAL ACTION WRITTEN
Thursday, June 19, 2014ASSIGNED TO EXAMINER
Tuesday, April 1, 2014NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, March 20, 2014NEW APPLICATION ENTERED