| Serial Number | 86387880 |
| Word Mark | LIFE LITERACY AND THE PURSUIT OF EXCELLENCE |
| Filing Date | Monday, September 8, 2014 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, October 3, 2025 |
| Registration Number | 4703855 |
| Registration Date | Tuesday, March 17, 2015 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 30, 2014 |
| Goods and Services | Printed instructional, educational and teaching materials for school administrators, teachers and adults to conduct a reading program and to teach reading to students from pre-kindergarten through secondary school; printed educational materials, namely, a series of books in the field of fiction, history, geography, art, music, government, politics, sports, entertainment, math and science; children's books; skill cards featuring reading exercises; folders |
| Goods and Services | educational services, namely a reading program for pre-kindergarten through secondary school and a program for assessing the level of difficulty of books as part of a reading program; educational services, namely, namely an online reading program for pre-kindergarten through secondary school and a program for assessing the level of difficulty of books as part of a reading program; educational services, namely, providing online courses of instruction at the primary and secondary level and distribution of course material in connection therewith |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, October 3, 2025 |
| Primary Code | 016 |
| First Use Anywhere Date | Wednesday, September 3, 2014 |
| First Use In Commerce Date | Wednesday, September 3, 2014 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, October 3, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | Wednesday, September 3, 2014 |
| First Use In Commerce Date | Wednesday, September 3, 2014 |
| Party Name | American Reading Company |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Blue Bell, PA 19422 |
| Party Name | American Reading Company |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | King of Prussia, PA 19406 |
| Party Name | American Reading Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | King of Prussia, PA 19406 |
| Event Date | Event Description |
| Thursday, September 11, 2014 | NEW APPLICATION ENTERED |
| Tuesday, September 16, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, November 14, 2014 | ASSIGNED TO EXAMINER |
| Friday, November 21, 2014 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 10, 2014 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 30, 2014 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 30, 2014 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 17, 2015 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, July 28, 2015 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, March 17, 2020 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, March 17, 2020 | TEAS SECTION 8 & 15 RECEIVED |
| Saturday, May 9, 2020 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Saturday, May 9, 2020 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Saturday, May 9, 2020 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Thursday, April 1, 2021 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Thursday, April 1, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, April 1, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, April 1, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, April 1, 2021 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Sunday, March 17, 2024 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Friday, October 3, 2025 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |