| Serial Number | 88779212 |
| Word Mark | LEXIE REWARDS |
| Filing Date | Thursday, January 30, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, January 19, 2021 |
| Registration Number | 6252825 |
| Registration Date | Tuesday, January 19, 2021 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 5, 2020 |
| Goods and Services | Providing incentive award programs for customers through the issuance and processing of discounts, cash back, rewards or coupons relating to hearing products and services; administration of a customer incentive program by setting goals, monitoring progress and providing rewards, discounts and rebates in the field of hearing and hearing evaluation |
| NOT AVAILABLE | "REWARDS" |
| Goods and Services | Downloadable software in the nature of a mobile application for administering an incentive program to reward users for achieving weekly goals by providing discounts, cash back and other rewards all in the field of auditory health and hearing; downloadable computer software featuring technology for the display, access, and management of user data to implement an incentive rewards program by setting goals, monitoring progress and providing rewards, discounts and rebates in the field of hearing and hearing evaluation |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 5, 2020 |
| Primary Code | 009 |
| First Use Anywhere Date | Wednesday, June 24, 2020 |
| First Use In Commerce Date | Wednesday, June 24, 2020 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 5, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, June 24, 2020 |
| First Use In Commerce Date | Wednesday, June 24, 2020 |
| Party Name | LXE HEARING, INC. |
| Party Type | 32 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | MENLO PARK, CA 94025 |
| Party Name | PROJECT ECHO NEWCO, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | MENLO PARK, CA 94025 |
| Party Name | hearX IP (Pty) Ltd. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Pretoria, Gauteng 0081 ZA |
| Party Name | hearX IP (Pty) Ltd. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Pretoria, Gauteng 0081 ZA |
| Party Name | hearX IP (Pty) Ltd. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Pretoria, Gauteng 0081 ZA |
| Event Date | Event Description |
| Monday, February 3, 2020 | NEW APPLICATION ENTERED |
| Wednesday, February 5, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, March 13, 2020 | ASSIGNED TO EXAMINER |
| Monday, March 16, 2020 | NON-FINAL ACTION WRITTEN |
| Monday, March 16, 2020 | NON-FINAL ACTION E-MAILED |
| Monday, March 16, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, March 20, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, March 20, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Saturday, March 21, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Saturday, March 21, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, March 26, 2020 | ASSIGNED TO LIE |
| Wednesday, April 15, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 5, 2020 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 5, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 30, 2020 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, December 3, 2020 | TEAS STATEMENT OF USE RECEIVED |
| Sunday, December 13, 2020 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, December 3, 2020 | USE AMENDMENT FILED |
| Sunday, December 13, 2020 | STATEMENT OF USE PROCESSING COMPLETE |
| Sunday, December 13, 2020 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, December 15, 2020 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, January 19, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Monday, November 21, 2022 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, November 21, 2022 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, November 21, 2022 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, October 1, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, November 26, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |